Pr & Events Executive

**Position**:
Mainly responsible in supporting the Marketing department in campaign launches with priority of key events and Public Relations campaigns.

**Job responsibilities**:
Public Relations
- To assist Public Relations Manager in executing PR strategies align with marketing plan.
- To assist Public Relations Manager in maintaining and building relationships with Medias, KOLS, and celebrities.
- To assist in executing innovative ideas for PR engagements - Content Creations & local influencer product seeding initiative.
- Track and measure PR results through monthly reporting and analysis of competitor report.
- To assist in scheduling and coordinating PR activities and events in accordance with marketing plan.
- To coordinate with vendors, partners and organizations for PR activities and events.

Events Management
- To assist and coordinate with Event Manager to organize Events for any new launches and campaigns.
- To assist on planning and execution for Events - Centre Courts and Pop-Ups ensuring a seamless execution in line with Dior’s brand image and marketing plan.
- To coordinate with internal teams and external partners such as Agencies, Vendors, Mall Management, and organizations to initiate events.
- To assist on post event reporting.
- To assist on bidding for major events.

Media - Offline
- To assist and execute Offline media campaigns (OOH, Cinema and Magazine) align with Media Plan.
- Monitor offline Media Plan to ensure timely delivery of advertising material.
- To coordinate with Media Agency on offline Media Plan, related to reporting and analysis.

Others
- Monitor and manage expenses of PR & Events Budget to ensure cost efficiency and alignment with business objectives.
- Assist in Purchase Orders preparation, tracking expenses and invoices to ensure accurate financial reporting.
- Monitor industry trends and competitors to provide strategic insights and recommendation.
- To assist in department administrative duties or any other ad-hoc duties as and when required related to the overall job scope.

**Profile**:

- Degree in Public Relations, Communications, Marketing or relevant fields.
- Proficient in Microsoft Office - Word, Excel, Powerpoint and Outlook.
- 2 to 5 years of related marketing experience, specifically around customer marketing, customer insights, retail & digital marketing. Preferred with exposure to international brands.
- Experience working in the beauty industry, luxury products or higher segment consumer goods will be an added advantage.
- Excellent in communications, presentation skills, time management skills.
- Keen eye for aesthetics and sharp attention to detail.
- Critical thinker and analytical problem solver.
- Excellent planning and organizing skills with drive for results, problem solving and action oriented.
- Full professional proficiency English.
- Professional working proficiency in Malay and Chinese Language will be an added advantage.

**_PARFUMS CHRISTIAN DIOR _**
**MAISON***:

- Christian Dior described himself as a fashion and perfume designer. The House of Dior, founded in 1946, changed the face of ladies’ style forever when its New Look was unveiled in the halls of 30 Avenue Montaigne on February 12, 1947. The revolutionary look was accompanied by a fragrance, Miss Dior, the finishing touch designed to “leave a trail of desire in a woman’s wake”. This timeless perfume was the first fragrance created by a visionary brand which invented the concept of global beauty with its Rouge Dior and subsequent cosmetic lines.
The current-day trustees of this legendary expertise - Francis Kurkdjian, Perfume Creation Director, and Peter Philips, Creative and Image Director for Dior Makeup - are the heirs to Christian Dior’s perfectionism. The worldwide renown of the House’s creations is partly down to its seductive muses, including Charlize Theron, Natalie Portman and Robert Pattinson.