Performance Marketing Lead

2 weeks ago

Kuala Lumpur, Malaysia the Hive Full time

The Flexi Group is the leading flexible workspace operator in Asia with over 40 locations across 12 cities. Our vision is to be the largest and most renowned regional flexible workspace operator for number of locations, member experience and brand recognition.

The Hive is Asia Pacific’s widest network of beautiful work spaces, with over 20 locations in 7 countries. Our mission is to inspire meaningful connections by building a second home where members become friends and ideas become reality.

Common Ground is the home of Malaysia's largest Coworking community and leading Coworking space, with over 20 locations in 3 countries. Our mission is to transform work cultures through beautifully designed spaces, meaningful people engagement and the adoption of digital technology.

**Main Responsibilities**:

- Lead, develop and manage all paid acquisition channels for the Hive across all 7 countries we operate in.
- Consistently review Google analytics and sales pipeline data to evaluate lead acquisition channels, optimising accordingly to drive lead generation and conversion rates.
- Work closely with the leaders of all of our markets to develop budgets and campaigns to promote our spaces and sales promotions.
- Developing pre-opening marketing budgets and plans for all new locations, in accordance with budgets provided.
- Assist in the development & execution of integrated marketing campaigns to deliver against business objectives
- Support our wider marketing strategy to assist our expansion across APAC.
- Work with the wider team on content creation strategies
- Bring fresh ideas to the table by proposing new campaigns and collaborations
- Work in partnership with the Digital Marketing Assistant to manage all third-party listing websites

**Requirements**:

- University Degree holder in Marketing, communications or any related discipline preferred
- At least 2 years of Digital Marketing experience, preferably leading campaign development with sizable budgets.
- Analytical, solution oriented and a fast learner
- A strong communicator - ability to speak to senior team members with confidence and knowledge.
- Flexible, adaptable and ability to work quickly to make decisions and necessary changes
- Native English speaker, any additional languages would be an advantage
- Experience in WordPress, Google Analytics, Google Ads & Facebook Business Manager preferred
- Immediate availability preferred

**Benefits**
- Health care
- Training and development opportunities for “hard skills” and functional competencies as well as “soft skills” and leadership competencies
- Personalised development plans and growth opportunities within the organisation
- Team activities and annual company-wide events
- Exclusive discounts at partnered restaurants, bars and gyms
- Opportunities for local and international relocation
- Consideration to become part owner through the Share-options Programme

The Hive is an equal opportunity employer

Other benefits include health insurance, marvellous weekly happy hours, discounts at various restaurants, gyms and events hosted by influential leaders or companies, and quite possibly with hard-work and dedication, becoming part-owner through our share options programme.

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