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Marketing Executive

2 weeks ago

Kuala Lumpur, Malaysia W Generation Full time

Position : Marketing Executive

Salary : RM 4,200 - RM 4,500

Location : Kuala Lumpur (Old Klang Road)

Working Hours : 9.00am - 6.00pm

**Job Scope**
- Develop, execute, and optimise funnel-based ads while meeting various campaign objectives on Meta, Google, TikTok and maximising business ROI to drive website traffic & leads, increase conversions with differentiated audience strategy
- Proactively monitor and report on key metrics, A/B test results, and their analyses to internal stakeholders
- Work closely with cross-functional teams such as IT, Sales, and Creative Operations to ensure smooth operations and adherence to project deadlines
- Brainstorm and contribute ideas & strategy during the planning of integrated marketing activities to achieve business and brand objectives
- Support other ad-hoc projects as required

**Requirements**:

- Minimum 2 years of relevant experience, including managing digital marketing platforms like Google Ads and Meta Business Manager
- Experienced in technical setup on Pixel/GTM tracking
- Both strong data and creative mind in managing channels
- A self-starter, possessing a positive learning attitude, hardworking and team spirit
- High attention to detail with excellent follow-through and a strong sense of ownership and accountability for assigned projects and tasks
- Experience with Google Analytics (GA4), Google Ads, Zapier, and HubSpot is an advantage

**Job Types**: Full-time, Permanent

Pay: RM4,200.00 - RM4,500.00 per month

**Benefits**:

- Health insurance
- Maternity leave
- Opportunities for promotion
- Parental leave
- Professional development
- Vision insurance

Schedule:

- Monday to Friday

Supplemental Pay:

- Yearly bonus

**Education**:

- Diploma/Advanced Diploma (preferred)

**Experience**:

- Marketing: 1 year (preferred)

**Language**:

- Mandarin (preferred)
- Bahasa (preferred)