Part-time SEO

Part-Time SEO & SEM Specialist

**Location**: Malaysia **Job Type**: Part-Time (1 week per month) **Industry**: Health & Wellness / E-commerce

**About Us**

We're a rapidly growing health and wellness platform revolutionizing how people access premium healthcare services across ASEAN. Our digital ecosystem connects thousands of users with verified providers, and we're looking for a talented SEO & SEM specialist to help us scale our online presence.

**The Role**

We're seeking an experienced **Part-Time SEO & SEM Specialist** to optimize our digital marketing efforts and drive qualified traffic to our platform. This flexible role requires approximately **1 week of work per month**, perfect for specialists looking for project-based engagement with a dynamic, fast-growing company.

**Key Responsibilities**
**SEO Optimization**
- Conduct keyword research and implement SEO strategies to improve organic search rankings
- Optimize website content, meta tags, and on-page elements using WordPress
- Perform technical SEO audits and implement fixes
- Monitor and analyze SEO performance using SEMrush and other analytics tools
- Build and execute link-building strategies

**SEM & Paid Advertising**
- Create, manage, and optimize Google Ads campaigns for maximum ROI
- Develop and execute Meta Ads (Facebook/Instagram) strategies
- Monitor campaign performance and adjust bidding strategies
- Conduct A/B testing for ad copy and landing pages
- Manage advertising budgets efficiently

**E-commerce & Listings Optimization**
- Optimize product listings and service pages for conversions
- Improve website user experience and conversion funnels
- Implement e-commerce best practices for marketplace optimization
- Analyze competitor strategies and identify opportunities

**Reporting & Analysis**
- Provide monthly performance reports with actionable insights
- Track KPIs including traffic, conversions, and ROI
- Recommend data-driven improvements for ongoing campaigns

**Required Qualifications**

**Essential Skills**:

- Proven experience in SEO and SEM (minimum 2-3 years)
- Strong proficiency with **WordPress** (theme customization, plugins, SEO optimization)
- Expert knowledge of **SEMrush** for keyword research and competitive analysis
- Hands-on experience managing **Google Ads** campaigns
- Proficiency in **Meta Ads** (Facebook Ads Manager)
- Experience with e-commerce and marketplace optimization
- Understanding of website analytics (Google Analytics, Search Console)

**Technical Requirements**:

- Knowledge of HTML/CSS basics for on-page optimization
- Familiarity with SEO plugins (Yoast SEO, Rank Math)
- Understanding of conversion rate optimization (CRO)
- Experience with landing page optimization

**Soft Skills**:

- Self-motivated and able to work independently
- Strong analytical and problem-solving abilities
- Excellent communication skills in English
- Results-oriented with attention to detail
- Ability to manage multiple projects simultaneously

**Preferred Qualifications**
- Experience in healthcare, wellness, or medical tourism industries
- Knowledge of ASEAN market digital marketing trends
- Certifications: Google Ads, Google Analytics, Facebook Blueprint
- Experience with other tools: Ahrefs, Moz, Screaming Frog
- Understanding of local Malaysian search behavior and trends

**What We Offer**
- **Flexible Schedule**: Work 1 week per month on your own schedule
- **Competitive Compensation**: Based on experience and results
- **Growth Opportunity**: Potential to expand role based on performance
- **Impactful Work**: Contribute to a mission-driven health and wellness platform
- **Collaborative Team**: Work with a dynamic, innovative team

**Work Arrangement**
- **Time Commitment**: Approximately 1 week per month (flexible scheduling)
- **Contract Type**: Part-time consultant/freelance basis
- **Start Date**: Immediate
- **Reporting**: Monthly performance reviews and strategy sessions

**IMPORTANT APPLICATION REQUIREMENTS**:To be considered for this position, you MUST:

- **Provide portfolio or campaign examples** - This is mandatory, not optional.
- Submit at least ONE of the following:

- Portfolio website link
- Case study documents (PDF/Google Drive link)
- Campaign screenshots with results (Google Ads, Meta Ads, SEMrush)
- LinkedIn profile with detailed project descriptions
- Live websites you've optimized with before/after data

**Job Type**: Freelance

Pay: RM3,000.00 - RM3,500.00 per month

**Benefits**:

- Flexible schedule

Application Question(s):

- What is your Date of Birth?: DD/MM/YY
- How many years of experience do you have optimizing WordPress websites for SEO?
- Which SEMrush features have you used regularly in your SEO/SEM work?
- What is your total experience managing Google Ads campaigns?
- How experienced are you with Meta Ads Manager?
- Have you worked on e-commerce or marketplace optimization projects?
- Do you have experience marketing healthcare, wellness, or medical tourism services?
- How