Marketing Executive
2 weeks ago
**Key Responsibilities**:
1. Conduct market research to identify trends, competitors, and customer needs.
2. Analyze data to develop marketing strategies and product packaging of competitors in the market over time and feedback to management.
3. Plan, implement, and manage marketing campaigns across various channels (e.g., digital, print, social media).
4. Create and oversee the production of marketing materials such as brochures, newsletters, and advertisements.
6. Ensure consistent brand messaging and identity across all marketing materials and channels.
7. Enhance the company's brand presence in the market (Through random checks on product displays on outlets and arranging sampling activities in outlets).
8. Organize and manage events such as product launches, trade shows, and promotional activities. (Involved in quarterly and yearly promotional activities.)
9. Coordinate with key outlet buyers & business owners to maintain friendly relationships (Communicate and propose our promotional activities and highlights to buyers and business owners).
10. Manage the marketing budget and ensure cost-effective marketing solutions (Report on expenditures and ROI).
11. Perform ad hoc tasks as requested by Management.
**Qualifications**:
1. Bachelor’s degree in Marketing, Business, Communications, or a related field.
2. A master’s degree or relevant certifications can be an advantage.
3. Proven experience in marketing, preferably in a similar role.
4. Proficiency in digital marketing tools and platforms.
5. Strong analytical and strategic thinking abilities (Creativity and ability to generate innovative marketing ideas).
6. Excellent communication and interpersonal skills.
7. Ability to manage multiple projects and meet deadlines (High attention to detail).
8. Ability to work independently and as part of a team.
9. Adaptability and willingness to learn and adapt to new marketing trends.
**Job Types**: Full-time, Permanent
Pay: From RM2,500.00 per month
Schedule:
- Monday to Friday
Ability to commute/relocate:
- Sungai Petani: Reliably commute or planning to relocate before starting work (preferred)
**Education**:
- Bachelor's (preferred)
**Experience**:
- Marketing: 2 years (preferred)
**Language**:
- Mandarin (preferred)
- Bahasa (preferred)
**Location**:
- Sungai Petani (preferred)
Willingness to travel:
- 25% (preferred)
Expected Start Date: 11/01/2024
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