Performance Marketing Manager

2 weeks ago

Kuala Lumpur, Malaysia UNA - Brands Full time

Performance / PPC Marketing Manager

**About Us**:Founded by e-commerce experts, Una Brands is on a mission to build a next-generation consumer goods conglomerate focused on Asia Pacific. We acquire, operate and scale businesses with a proven track-record and category-winning brands. We are backed by top-tier institutional investors and business angels to support us on our mission. Being a part of the Una Team means you will get the chance to work alongside a highly entrepreneurial, exceptional, and experienced team, who have worked at companies like McKinsey, Goldman Sachs, Lazada, and Ninja Van. We are growing rapidly and are keen to find top talent to build this company with. Join us today

**Roles & Responsibilities**
- Own and drive PPC marketing for multiple Marketplace/D2C brands across globe responsible for driving revenue and ROAS growth.
- Strategize, and execute campaigns across Google AdWords, Facebook, Marketplace ads (Amazon, Shopee, Lazada), and other digital channels.
- Continuously optimize campaigns through performance analysis, ad copy testing, quality score improvement, keyword management, and landing page optimizations.
- Provide oversight, manage, and can generate weekly and monthly reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives.

**Qualifications**
- Minimum 4+ years of PPC experience with focus on customer acquisition.
- Experience in Google search, Facebook and amazon marketplace ads with expertise in at least 1 channel.
- Google/Facebook/Amazon certificates & good understanding of Google Analytics.
- Demonstrated ability to develop new advertising and campaign strategies that increase performance over time.
- Experience using Microsoft Excel to manipulate and analyze data
- Bachelor's degree in Business, Marketing or a technical field

**Eligibility**

Must be a citizen of Malaysia or possess a work visa for Malaysia.

Schedule:

- Day shift

Ability to commute/relocate:

- Kuala Lumpur: Reliably commute or planning to relocate before starting work (required)

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