Brand & Marketing Lead

1 week ago

Port Dickson, Malaysia Suntai Hospitality, Port Dickson Full time

Suntai Hospitality is a boutique hospitality brand inspired by culture, design, and storytelling. We currently have 2 hotels - Suntai Villa and Hotel Innspire. We provide guests with not just a stay, but an experience — blending nature, comfort, and curated moments.

As we grow, we’re looking for a passionate and strategic **Brand & Marketing Lead** to lead our branding and marketing efforts — someone who lives and breathes hospitality and knows how to translate that into meaningful guest engagement.

**Key Responsibilities**

**1. Brand Strategy & Storytelling**
- Develop and execute the brand identity across all touchpoints (online, offline, guest experience).
- Craft compelling narratives that align with our hotel’s values and guest experience.

**2. Digital Marketing & Content Creation**
- Create or oversee creation of high-quality photos, videos, and graphics that reflect our hotel’s ambiance and guest experience.
- Plan and execute a content calendar across all platforms (Instagram, TikTok, Facebook, etc.).

**3. Marketing Campaigns**
- Plan, manage, and execute creative campaigns across digital, print, and social media.
- Oversee seasonal and promotional campaigns with measurable goals.

**4.** **Digital Presence & Content**
- Curate content that drives engagement and bookings.

**5. Partnerships & PR**
- Identify and develop collaborations with influencers, travel platforms, and lifestyle brands.
- Handle media inquiries and coordinate PR efforts.

**6. Revenue & Performance Tracking**
- Monitor performance metrics: website traffic, booking conversions, campaign ROI.
- Work closely with sales and reservations to align strategies with revenue goals.

**7. Guest Engagement**
- Ensure marketing aligns with guest expectations from pre-arrival to post-stay.
- Use feedback and reviews to inform brand improvements.

**Requirements**:

- Bachelor's degree in Marketing, Communications, Hospitality, or related field.
- 4-6 years of experience in a marketing or branding role (hospitality industry preferred).
- Strong understanding of digital marketing, brand positioning, and guest-centric content.
- Creative eye for design and storytelling.
- Excellent written and verbal communication skills (English and Bahasa Malaysia).
- Ability to lead a team, manage multiple projects, and think strategically.

**Preferred Traits**
- Passion for travel, design, and hospitality.
- Experience with Canva, Meta Ads Manager, Google Ads, or equivalent tools.
- Photography or content creation experience is a plus.

**What We Offer**
- Opportunity to shape the brand of a fast-growing boutique hotel.
- Collaborative work environment with creative freedom.
- Employee discounts and incentives.
- Competitive salary based on experience.

Pay: RM4,000.00 - RM4,800.00 per month

**Benefits**:

- Free parking
- Maternity leave
- Meal allowance
- Opportunities for promotion
- Professional development

Schedule:

- Day shift
- Fixed shift
- Monday to Friday

Supplemental Pay:

- 13th month salary
- Commission pay
- Performance bonus

**Experience**:

- Marketing: 2 years (preferred)

**Language**:

- English (preferred)
- Bahasa (preferred)

Work Location: In person

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