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Live Stream Manager

2 weeks ago

Setapak, Malaysia Juta Hiqmah Group Sdn. Bhd. Full time

**Job Title**:LIVE STREAM MANAGER**

**Company**: Juta Hiqmah Group Sdn Bhd (Telekung Hiqmah)

**Location**: Setapak, Kuala Lumpur

**About Juta Hiqmah Group Sdn Bhd & Telekung Hiqmah**:
Juta Hiqmah Group Sdn Bhd is a dynamic and growing company dedicated to providing high-quality Muslimah apparel, with our flagship brand, Telekung Hiqmah, specializing in comfortable, elegant, and Syariah-compliant _telekung_ (prayer garments). We are passionate about empowering Muslim women through our products and upholding Islamic values in all aspects of our business.

**Job Summary**:
**Key Responsibilities**:

- Develop and implement a comprehensive live stream content strategy aligned with marketing, sales, and brand goals.
- Identify and research new live stream platforms, tools, and trends to enhance audience reach and engagement.
- Plan live stream schedules, topics, and formats in collaboration with relevant teams (marketing, product, sales, talent).
- Set KPIs and metrics for live stream success and analyze performance data to inform future strategies.
- Manage all technical aspects of live stream production, including equipment setup (cameras, microphones, lighting), software configuration (OBS, Streamlabs, etc.), and platform integration.
- Oversee the pre-production process, including scriptwriting/outline development, graphic creation, and asset preparation.
- Direct and produce live stream broadcasts, ensuring smooth transitions, high audio/visual quality, and a professional presentation.
- Troubleshoot technical issues during live broadcasts promptly and effectively.
- Coordinate and communicate with hosts, guests, and internal teams during live events.
- Content & Engagement:

- Work with content creators, hosts, and influencers to develop compelling and engaging live stream content.
- Implement strategies to drive audience interaction and engagement during live events (e.g., Q&A, polls, contests).
- Monitor live chat and community feedback, escalating issues or opportunities as needed.
- Repurpose live stream content for other platforms (e.g., VOD, short-form videos) to maximize reach and longevity.
- Team Collaboration & Management:

- Collaborate closely with marketing, sales, product, and customer service teams to ensure live streams support broader company initiatives.
- Train and guide internal staff or external talent on best practices for live streaming and on-screen presence.
- Manage and coordinate external vendors or freelancers for specialized live stream needs (e.g., advanced graphics, technical support).
- Track and analyze live stream performance data (views, engagement, conversions, reach, etc.).
- Prepare regular reports on live stream effectiveness and present insights and recommendations to stakeholders.
- Continuously optimize live stream processes, content, and promotion based on performance data and feedback.

**Requirements**:

- Bachelor's degree in Marketing, Communications, Media Production, Digital Media, or a related field (or equivalent practical experience).
- [3-5]+ years of proven experience in live stream production, management, or digital content creation, preferably in a corporate or commercial setting.
- Demonstrable experience managing live streams on platforms such as YouTube Live, Facebook Live, Instagram Live, Twitch, TikTok Live, LinkedIn Live, or dedicated e-commerce live stream platforms.
- Experience with live streaming software (e.g., OBS Studio, Streamlabs OBS, vMix, Wirecast).
- Familiarity with various camera equipment, audio setups, and lighting techniques for live broadcasts.
- Technical Proficiency: Strong understanding of live stream technologies, encoding, bandwidth requirements, and common troubleshooting.
- Content Creation: Ability to conceptualize, plan, and execute engaging live content.
- Project Management: Excellent organizational and project management skills with the ability to manage multiple live events simultaneously.
- Communication: Exceptional verbal and written communication skills, with the ability to clearly articulate technical concepts and collaborate effectively with diverse teams.
- Problem-Solving: Proactive and effective problem-solver, especially under pressure during live events.
- Analytical: Data-driven mindset with the ability to analyze performance metrics and derive actionable insights.
- Adaptability: Ability to thrive in a fast-paced, dynamic environment and adapt to evolving trends and technologies.
- Creativity: A keen eye for visual aesthetics and an understanding of what resonates with online audiences.
- Attention to Detail: Meticulous attention to detail to ensure high-quality production.

**Bonus point**:

- Experience with video editing software (e.g., Adobe Premiere Pro, Final Cut Pro).
- Knowledge of graphic design tools (e.g., Adobe Photoshop, Canva) for creating live stream overlays and assets.
- Experience with e-commerce live streaming or direct-to-consumer sales via live video.
- Familiarity with communit