Manager, Content
2 weeks ago
To develop strategic creative solutions, ideation to obtain sponsorships for station content and campaigns, in achieving the revenue target for the TV channel.
To manage and oversee the Creative Marketing team in planning, developing creative solutions proposals for advertisers to leverage on the key content and new campaigns, targeting the various audience segments on TV and digital platforms. The creative marketing team supports the Omnia Sales Team in achieving the monthly & annual revenue for the TV channel and Media Prima TV Networks.
To conduct presentation, pitching of ideas and ensure our presentations are attractive to the sales team and advertisers.
To identify new opportunities on which the business can capitalize on with the clients, based on insights, data and analysis, targeting the Mass Malay audience.
To work closely and strategize innovative integrated client solutions for advertisers and to synergize with the other platforms within the Media Prima group.
To ensure each campaign is successfully executed or monitored by the implementation team and other stakeholders.
Ensure station branding and values are maintained in all clients’ sponsored programs and their promotional vehicles.
TV3 is a Malaysian free-to-air television channel owned by the Media Prima conglomerate. It was launched on 1 June 1984 as the country's first and oldest private television channel. In 2013, TV3 remained the most-watched television station in Malaysia, despite the declining viewership of free-to-air television
Bachelor's or Equivalent
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