Marketing Executive

8 hours ago

Setapak, Malaysia Juta Hiqmah Group Sdn Bhd Full time

Key Responsibilities:
**1. Strategy & Planning**
- **Afiliate Strategy Support**: Assist in developing and implementing the overall affiliate marketing strategy to achieve sales target in Tiktok & Shopee
- **Competitive Analysis**: Monitor competitor affiliate programs, industry trends, and best practices to identify new opportunities.
- **Program Structure**: Help define and maintain the commission structure, payment terms, and overall incentive models for affiliates.
- **Budget Management**: Track and manage the budget allocated for affiliate commissions, bonuses, and network fees.

**2. Recruitment & Relationship Management**
- **Affiliate Sourcing and Recruitment**: Actively identify, recruit, and onboard new high-quality affiliate partners (e.g., bloggers, content creators, coupon sites) that align with the brand and target audience.
- **Relationship Nurturing**: Serve as the primary point of contact for affiliates, building strong, long-term relationships through regular communication
- **Support and Resource Provision**: Provide affiliates with necessary support, including marketing materials, structure content, scripts, promotional offers, and product information.
- **Negotiation**: Negotiate commission rates and promotional agreements with individual affiliates or networks.

**3. Campaign Execution & Optimization**
- **Campaign Management**: Plan, execute, and monitor specific affiliate campaigns, promotions, and seasonal events.
- **Creative Asset Management**: Coordinate with design and content teams to ensure affiliates have up-to-date and compelling marketing creative.
- **Link and Tracking Setup**: Manage the technical setup of tracking links, coupon codes, and other tools in Tiktok and Shopee
- **Conversion Rate Optimization (CRO)**: Work with top affiliates to optimize their promotional methods, content, and overall conversion funnels to maximize performance.

**4. Reporting & Compliance**
- **Performance Tracking**: Continuously monitor and analyze key performance indicators **(KPIs)** such as clicks, conversions, Cost Per Acquisition (**CPA**), and Return on Investment (**ROI**).
- **Reporting**: Prepare detailed weekly, monthly, and ad-hoc performance reports for stakeholders, highlighting key insights, trends, and recommendations.
- **Payment Processing**: Ensure timely and accurate processing of affiliate commissions and bonus payments.
- **Compliance & Quality Control**: Verify that affiliates adhere to the brand's guidelines, legal requirements, and program terms and conditions, addressing any compliance issues promptly.

JOB REQUIREMENTS
- Diploma/Degree in Marketing, Mass Communication, Business study, or related field.
- At least 1-2 years experience in marketing, content creation or design-related field
- At least 1-2 years experience in affiliate / reseller management
- Strong knowledge of social media platforms and digital marketing tools.
- Creative, proactive, and able to generate fresh marketing ideas.
- Good communication skills Bahasa Malaysia
- Able to work independently, manage multiple tasks, and meet deadlines.
- Excellence in affiliate relationship
- Able to work in Danau Kota Setapak
- Manage fashion item (Telekung) for muslim attire

Pay: RM3,000.00 - RM3,200.00 per month

**Benefits**:

- Maternity leave
- Meal provided
- Professional development

Work Location: In person

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