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Sales Executive

2 weeks ago

Kuala Lumpur, Kuala Lumpur, Malaysia Agroz Group Full time 13,200 - 180,000 per year

Job Title:
Sales Executive / Business Development Executive (HORECA, Distributors, Export)

Department:
Commercial

Reports to:
Chief Commercial Officer

Role Overview

Responsible for driving sales of
Agroz's fresh produce
to
HORECA (Hotels, Restaurants, Cafes)
,
distributor partners, export markets
. The role focuses on expanding our customer base, maintaining strong relationships, and achieving monthly revenue targets.

Key Responsibilities

●    Identify, approach, and onboard new HORECA, distributor, and export customers.

●    Maintain strong relationships with existing clients to drive repeat sales.

●    Conduct regular product presentations, sampling sessions, and farm tours.

●    Work closely with operations and logistics to ensure timely deliveries.

●    Negotiate pricing, contracts, and volume commitments with customers.

●    Monitor competitor activities and provide market intelligence.

●    Prepare weekly sales forecasts and performance reports.

●    Represent Agroz at trade shows, exhibitions, and industry networking events.

Requirements

●    Minimum 2 years of sales or business development experience, preferably in
F&B, fresh produce, or agriculture
.

●    Strong network in the HORECA or food distribution sector.

●    Excellent communication and negotiation skills.

●    Self-motivated, target-driven, and able to work independently.

●    Possess own transport and willing to travel within Malaysia.

Performance Metrics

●    Monthly sales targets achieved (by revenue and volume).

●    Number of new accounts onboarded.

●    Customer retention and reorder rate.

Gross margin per customer segment.