Sr. Performance Marketing Specialist

2 days ago


Remote, Malaysia HR Consultancy 201 Full time $40,000 - $60,000 per year

We're looking for a results-driven Senior Performance Marketing Specialist to elevate our digital campaigns.

What you'll do:

  • Manage and optimise paid campaigns across Meta, Google, TikTok, LinkedIn, and more, striving for peak KPI performance.
  • Set up and maintain accurate tracking (Meta Pixel, Google Tag Manager, GA4) for proper attribution and conversion tracking.
  • Monitor, analyse, and report campaign performance regularly — identifying trends, opportunities, and optimisation areas.
  • Refine audience targeting, bidding, and budget allocations based on data-driven insights.
  • Collaborate with creative, growth, tech, and SEO teams to design strategies that support revenue goals.
  • Experiment with new channels and tactics; oversee monthly budgets to ensure effective marketing spend.
  • Deliver performance reports and insights using Looker Studio and SQL.

What we're looking for:

  • 4+ years in performance marketing and ideally a bachelor's degree in marketing, business, or similar.
  • Strong analytical skills; comfortable working with complex data sets and multiple reporting tools.
  • Proficient with GA4, Google Tag Manager, and Looker Studio.
  • Collaborative, proactive, detail-oriented, and eager to learn.
  • A self-starter who thrives under pressure, embraces fast-paced work, and takes ownership.
  • Excellent written and verbal communication.
  • A genuine passion for technology and education.

Job Types: Full-time, Permanent

Work Location: Remote


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