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Manager, Product Marketing
2 weeks ago
We fuel the ideas and ambitions of our people with an environment built on Our DNA of Love, Entrepreneurship, Agility, and Passion – LEAP
We are a culture that empowers everyone to innovate and create solutions that will leave a positive impact on our communities and our nation, Touch 'n Go will always be here to inspire our talents to grow as leaders and innovators giving you the power to make a difference
Job Responsibilities:
- Marketing Strategy & Leadership
: define and lead the end-to-end marketing strategy for the Merchant Services Division, ensuring alignment with business priorities and revenue goals. - Merchant & Partner Marketing:
Lead merchant marketing communication — design email journeys, nudges, and lifecycle campaigns to help new merchants activate and start transacting. - Data-Driven Insights:
You will work with our marketing analytics and consumer research teams to analyse insights into how consumers and driver-partners are using our platform and translate these into innovative campaigns. - Cross-Functional Collaboration:
Lead and coordinate cross-functional teams-including design, digital marketing, promotions, and communications-to ensure consistent brand messaging across all channels and touchpoints. - Brand Positioning:
Strengthen brand presence across key verticals (e.g., retail, eCommerce, mobility, SMEs)
Job Requirements:
- Experience:
6+ years in marketing - Proven leadership in marketing
: ideally within payments, fintech, or eCommerce. - Strategic acumen:
strong track record of translating business objectives into marketing impact. - Commercial mindset
: understands merchant ecosystems, user behaviors, and growth levers in digital payments. - Data-driven decision-making:
able to evaluate campaign effectiveness, drive optimizations, and link marketing outcomes to commercial performance. - Strong stakeholder management:
experience collaborating across Commercial, Product, Growth, and external partners. - Execution excellence
: ability to lead large-scale campaigns while ensuring consistency, quality, and ROI. - Team builder:
proven experience leading, coaching, and scaling marketing teams
Our Perks and Benefits:
- Flexi clock-in hours.
- Monthly eWallet allowance.
- Additional 1% employer EPF contribution from your 1st to 3rd year of service, with further increases based on your continued years of service.
- Unlimited office pantry fruits, snacks and drinks.
- Mobile and broadband subscription reimbursement.
- Flexibility to opt dependants coverage (spouse, child, parents or parents-in-law) for outpatient medical benefits.
- Additional leave including family leave and paid care leave to care for family members.
- Medical coverage including dental, optometrist, mental care, maternity, registered Traditional Chinese Medicine ("TCM") and Chiropractic.
- Corporate membership discount and many more to explore.
We believe that you have what it takes to fit into the Touch 'n Go family and help revolutionize the Fintech industry by paving the way to a cashless society. If you're ready to take the next step, apply now
Touch 'n Go is an organization that strives to provide Equal Opportunity Employment, based on merit, qualifications, capabilities, and calibre. It is Touch 'n Go's policy to not discriminate based on age, race, religion, colour or other personal status, identity or characteristics. Fair Opportunity is Our Value and Practice. Please advise us of any accommodations you may need by e-mailing:
Note: Only shortlisted candidates will be contacted.