Associate Brand Manager
2 days ago
Company Description
Kao Malaysia Sdn. Bhd., established in 1973 as a subsidiary of Kao Corporation Japan, embodies its mission of enriching lives and promoting sustainability through innovation. Guided by the "Kirei Life" philosophy, Kao Malaysia offers a diverse range of Health & Beauty Care and Hygiene & Living Care products, including brands like Biore, Curel, Liese, and Attack. Committed to improving people's lives and contributing to a harmonious world, Kao Malaysia delivers excellent value products from a consumer-centric perspective. With a vision to exceed expectations and foster a future where humans and nature thrive together, Kao Malaysia operates through three regional sales offices in Peninsular Malaysia and works with distributors to serve customers across the region, including East Malaysia.
Role Description
This is a full-time hybrid role based in Petaling Jaya, with flexibility for some work-from-home arrangements. The Associate Brand Manager will lead efforts to drive the overall health and beauty brand strategy aligned with business goals. Responsibilities include managing end-to-end product lifecycle, collaborating with cross-functional teams on marketing campaigns, executing promotional activities, monitoring market trends, analyzing competition, and generating actionable insights. The role will also involve budget management, performance tracking of brand activities, and ensuring alignment with the company's vision and values.
Qualifications
- Strong brand management and marketing capabilities, including strategic planning, campaign design, and execution.
- Skills in market research, data analysis, and trend monitoring to generate actionable insights.
- Proficiency in communication, presentation, and report writing for effective internal and external collaboration.
- Project management and organizational abilities to oversee various marketing initiatives simultaneously.
- Knowledge of the health and beauty industry and experience in managing consumer-focused brands is a plus.
- Bachelor's degree in Marketing, Business Administration, or a related field preferred.
- Strong interpersonal skills and the ability to thrive in a hybrid work environment.
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