Instrument Sales Specialist

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This Position reports to:

Your role and responsibilities

In this role, you will have the opportunity to be responsible for the sales of products/systems/services within a designated market/division, in line with the division strategy. Each day, you will achieve both qualitative and quantitative sales targets to ensure sustainable order growth, revenues, profitability, market share, and customer satisfaction. You will also showcase your expertise by identifying and developing new sales opportunities.

Work Model: Hybrid #LI-Hybrid, Onsite #LI-Onsite

This role is contributing to the Process Automation Measurement & Analytic Business, based in Petaling Jaya, Malaysia.

You will be mainly accountable for:

• Selling ABB instrumentations product range (Level measurement, pressure transmitter, temperature transmitter, flow meters, etc) to customers, focusing on volume, mix, and profitability targets for the assigned divisions.

• Establishing and maintaining effective customer relationships to understand their needs, promoting their understanding of ABB's complete product/systems/ services offering, and aligns with them to provide a solution.

• Performing regular status reviews and proposing recovery plan(s), in case of any potential order shortfalls.

• Creating added value for the customer and ABB and ensuring the successful outcome of transactions, contracts, and proposals, by using effective sales techniques.

• Communicating to the customers about the details related to delivery time, payments, and general terms and conditions, in line with ABB's offering and strategy.

• Identifying and driving the development of new market opportunities in the designated market.

• Managing administrative procedures in sales processes and supporting cash collection and project management activities, when needed. Preparing offers in coordination with the bid and proposal department and/or the Marketing Manager.

• Ensuring appropriate technical and financial aspects of offers are in place, including prices and trading conditions.

Qualifications for the role:

• Bachelor's degree in Engineering (Instrumentation, Electrical, or related fields).

• Minimum 2 - 5 years of experience in instrumentation sales, particularly in level measurement and field instrument devices (e.g., pressure, temperature).

• Industry experience in Oil & Gas and/or Water & Wastewater sectors. Good technical knowledge of instrumentation solutions and targeted customer segments, including end users and EPCCs.

• Experience in key account management and large project pursuits, including involvement in strategic pursuits, framework agreements, and new developments.

• Proven ability to develop and manage relationships with key decision-makers across existing and potential customer bases.

• Knowledge of the instrumentation market, especially in level measurement and field devices, is highly desirable. Demonstrated success in channel partner engagement and management is an added advantage.

• A collaborative, solutions-oriented mindset with strong communication and negotiation skills.

• Proficiency in Microsoft Office (Excel, PowerPoint, Word), CRM tools (e.g., Salesforce), and basic technical drawing interpretation.

More about us

The Measurement & Analytics Division is among the world's leading manufacturers and suppliers of smart instrumentation and analyzers, working at the heart of industrial digital transformation. The Measurement & Analytics Division's portfolio consists of analyzers measuring compositions of gases and liquids; instrumentation measuring process variables such as temperature, pressure, flow, and level; force measurement solutions measuring parameters such as flatness, thickness, and tension; and advanced digital solutions for device management, device health check and predictive maintenance. The Measurement & Analytics Division serves key industries such as oil and gas, chemical, water and wastewater, power, hydrogen, batteries, as well as the marine industry. The Division enables the optimization of industrial processes by providing and analyzing data collected from sensing and smart measurement devices. Parameters such as emission levels and production inputs are measured by providing 'before' and 'after' values, enabling efficient operations and environmental sustainability through measurement.

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