Senior Marketing Executive
3 days ago
Job description :
- Overseeing, leading and monitoring the marketing team's performance to ensure achievement of audience.
- Preparing marketing proposal for new project launches.
- Planning suitable marketing activities/program to increase visibility and reach.
- Analyzing market trends and preparing forecasts.
- Generating new business leads.
- Increasing brand awareness and market share.
- Coordinating marketing strategies with the sales, financial, public relations, and production departments.
- Developing and managing the marketing department's budget.
- Overseeing branding, advertising, promotional campaigns and performance analysis.
- Managing the marketing department's staff.
- Identify effectiveness and impact of current marketing initiatives with tracking and analysis, and optimize accordingly.
- Present ideas and final deliverables to internal and external teams, and communicate with senior leaders about marketing programs, strategies, and budgets.
Job Requirement :
- Diploma or Degree in Marketing, Mass Communication, Business, or related field.
- Minimum 3–5 years of experience in marketing, preferably in property / real estate / project sales.
- Strong understanding of marketing strategies, branding, digital marketing platforms and performance marketing.
- Experience in project launches, event planning, and campaign execution.
- Good command of English, Bahasa Malaysia, and Mandarin (added advantage).
- Creative, proactive, and results-driven with strong teamwork and communication skills.
- Able to handle marketing coordination, agent engagement, and campaign reporting independently.
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