Senior Marketing Executive
2 days ago
Who We Are:
Advantech is the World's No.1 Industrial PC manufacturer. We have been an innovator in the development and manufacturing of high-quality, high-performance computing platforms since 1983.
Advantech's corporate vision is to enable an intelligent planet. We are a global leader in the fields of IoT intelligent systems and embedded platforms. To embrace the trends of IoT, big data, and artificial intelligence, Advantech promotes IoT hardware and software solutions with the Edge Intelligence WISE-PaaS core to assist business partners and clients in connecting their industrial chains. Advantech is also working with business partners to co-create business ecosystems that accelerate the goal of industrial intelligence.
Our Major Customers are those System Integrators who served in the specific industrial vertical market such as Building Automation, Intelligence Traffic System, Machine Automation, Factory Automation, Environmental Monitoring System, Facility Management System, Automated Testing Equipment industry, and also those System Integrators who involved aggressively in Public Services, Telecommunication, Smart Home, Logistic Management and even Medical Healthcare Industry.
What We Value:
- Customer Partnership and Talent Invigoration
- Integrity and Certitude
- Focused Leadership
What We Believe:
Advantech believes in creating a conductive working environment that nurtures a culture that nourishes teamwork, cohesiveness and competitiveness amongst our employees. We aim to maintain a work environment that fosters personal and professional growth for all employees.
Job Responsibilities:
- Organizing and attending marketing related activities or events to raise brand awareness.
- To manage, coordinate and execute all marketing, advertising and promotion activities inclusive of exhibitions, webinar, digital marketing, and etc.
- Conduct market research to identify opportunities for promotion and expand existing customer base.
- Collect quantitative and qualitative data from existing and other sources to keep marketing trends and strategies up to date.
- Provide creative ideas and insights to support market or strategy planning.
- Contributing in the implementation of marketing strategies.
- To work as a team with other relevant departments in driving high embedded business value.
- Prepare content for the publication of marketing material and oversee distribution.
- Any ad hoc tasks assigned to you by management from time to time.
Requirements:
- Candidate must possess at least a Bachelor's Degree, Post Graduate Diploma or Professional Degree in Marketing or equivalent.
- At least 2 years and above experiences in relevant field.
- Excellent communicator and creative thinker, with an ability to use data to inform all decisions.
- Excellent command of both oral and written in English. Proficiency in Mandarin will be added as advantage.
- Candidate typically needs to possess knowledge of computers and design.
- Strong organizational skills and ability to work independently.
- Willingness to learn, adapt, and take initiative.
- Proficient in Marketing Tools such as Canvas, Google Ads, Adobe Creative Suite (Photoshop, Illustrator, etc), Google Ads, demand generation and inbound marketing.
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