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KOL Key Account Management
2 weeks ago
Job Description
- Develop and maintain a close relationship with key Shopee Affiliate Key Opinion Leaders (KOL) on matters such as affiliate livestream, affiliate posting, conversions and ad hoc brand/sponsorship collaborations.
- Educate KOLs on methods to increase their traction through the Shopee Affiliate Programme.
- Analyze activities, conversion performances and affiliate initiatives to drive order and traffic
- Maintaining/increasing KOLs' streams and stream hours, Shopee Postings and Shopee campaign participation.
- Share and onboard KOLs to new campaigns and initiatives to promote KOL's revenue growth.
- Identify latest content and social media trends to be adapted into Shopee campaigns.
- Any other ad-hoc tasks assigned.
Requirements
- Bachelor's degree in any field.
- Experience in KOL management would be an added advantage.
- Strong analytical skills, with proficiency in Microsoft Excel.
- Innovative problem-solving skills; able to dissect and identify problems and implement solutions accordingly.
- Team player with an aptitude for work and the drive to constantly outperform KPIs (Key Performance Indicators).
- Excellent command of English, with the ability to converse fluently in other languages (eg: Bahasa Melayu, Mandarin) will be an added advantage to effectively communicate with KOLs and internal stakeholders.