Lead Corporate Partnerships and Events

11 hours ago

Kuala Lumpur, Kuala Lumpur, Malaysia Koppiku Full time 4,500 - 5,500 per year

Lead Corporate Partnerships & Events

We are a rapidly growing and innovative coffee startup, committed to delivering exceptional experiences while fostering a vibrant, dynamic company culture. We're looking for a passionate, strategic, and hands-on Lead Corporate Partnerships & Events to join our team and shape the future of our business development initiatives.

Position Overview:

The Lead Corporate Partnerships & Events
will take ownership of Koppiku's partnership strategy and event execution, driving long-term business growth and brand equity through strategic collaborations, activations, and corporate engagement. This role is both strategic and hands-on leading partnership design, overseeing execution, managing key client relationships, and mentoring the partnership & events team.

You'll be responsible for developing frameworks that strengthen our partner network, executing co-branded campaigns, leading events that enhance brand presence, and ensuring every partnership adds tangible value to both Koppiku and our partners.

Responsibilities:

● Develop and implement the overall corporate partnership and events strategy aligned with Koppiku's growth objectives and brand positioning

● Refine and expand Koppiku's Partnership and Events framework, ensuring scalable processes for identifying, onboarding, and nurturing partners and events

● Lead the end-to-end partnership and events lifecycle from prospecting and negotiation to execution, optimisation, and renewal

● Oversee the creation of partnership and events playbooks, agreements, and co-marketing guidelines to ensure brand consistency and partner success

● Build and maintain strategic relationships with key corporate partners, sponsors, and brand collaborators

● Act as the primary liaison for high-value corporate accounts, ensuring partner satisfaction and maximizing mutual ROI

● Lead proposal and pitch development with compelling storytelling, data insights, and brand alignment

● Collaborate cross-functionally with Marketing, Operations, and Product teams to deliver integrated partnership experiences

● Oversee the planning and execution of strategic brand events, activations, and partnership-driven experiences

● Design and manage co-marketing campaigns that enhance brand visibility and deliver measurable outcomes for both Koppiku and partners

● Work closely with the Marketing team to conceptualise creative campaigns, pop-ups, collaborations, and seasonal activations

● Ensure seamless on-ground execution that reflects Koppiku's brand values and quality standards

● Conduct market and competitor research to identify emerging trends and partnership opportunities

● Monitor and analyse partnership and event performance metrics to evaluate success and improve strategies

● Performs other related duties/ tasks as assigned by superior/ management

Requirements:

● Diploma/Degree in Marketing, Mass Communication or a related field

● Minimum of 4-5 years of experience in a related field

● Able to work in a fast-paced environment

● Excellent presentation, communication, problem-solving, interpersonal, time management skills and negotiation skills

● Proven track record in developing and managing strategic partnerships or brand collaborations

● Able to work under minimal supervision

● A valuable team player and able to work independently

● Computer literate with good command of both written and spoken English and Malay

● Confident, proactive, able to work under pressure and meet tight deadlines

● Possess own transport and willing to travel

Salary Range: RM
4,500- RM 5,500

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