Executive, Content Creator

6 hours ago


Sepang, Selangor, Malaysia AirAsia Aviation Management Services Sdn. Bhd. Full time 30,000 - 60,000 per year


Job Description

The Role:

This is a hands-on creative role for someone who lives and breathes content — and wants to help one of Asia's most recognisable brands show up in fresh, culturally relevant ways.

As a Content Creator, you'll be right at the heart of our biggest brand moments — from festive campaigns to major route launches, influencer activations, and beyond. You'll turn ideas into scroll-stopping content that resonates with our audience, while working closely with a sharp team of social strategists, producers, and influencers.

Whether it's a snappy Reel, a trending TikTok, or a behind-the-scenes clip from a live event — if it's got storytelling power, you'll help make it happen.

What you'll be doing:

  • Creating social-first content for AirAsia's owned channels (IG, TikTok, YouTube Shorts, etc.)

  • Filming, editing, and producing short-form videos using your phone or camera — fast and with flair

  • Jumping on trends quickly and turning them into brand-relevant moments

  • Working with influencers and creators on collaborative content pieces

  • Covering live moments, events, and shoots — and turning them into real-time content

  • Collaborating with the Social & Influencer Manager and Production Lead to bring campaign ideas to life

  • Supporting campaign rollouts with content that fits the brief, the brand, and the platform

  • Capturing and editing BTS, day-in-the-life, UGC-style, and reactive content

  • Reviewing performance insights to help refine and improve creative output

  • Keeping our content libraries organised and assets labelled properly for reuse
     

What we're looking for:

  • You have 1–3 years of experience creating content for brands, media, or yourself (show us your work)

  • You know your way around editing tools like CapCut, Meitu, VN, Adobe Rush, or even TikTok's native editor

  • You're confident filming, editing, and producing your own content — fast turnaround is your thing

  • You have a strong understanding of what performs on TikTok, Instagram, and YouTube Shorts

  • You're creative, scrappy, and can tell a good story without a big production crew

  • You're on top of pop culture, trends, sounds, and internet humour

  • You're a team player who can take feedback, build on ideas, and keep energy high

  • You're organised, self-motivated, and able to manage multiple projects at once
     

A few extras we look for:

We're not interested in polished showreels only. We're looking for someone who:

  • Loves making content that feels real, fun, and in tune with the moment

  • Can adapt quickly — you're as comfortable behind the camera as you are in front of it (if needed)

  • Communicates clearly and kindly with teammates and collaborators

  • Has ideas for days and isn't afraid to try them out

  • Knows the difference between content that gets likes and content that builds love

We are all different - one talent to another - that is how we rely on our differences. At AirAsia, you will be treated fairly and given all chances to be your best.We are committed to creating a diverse work environment and are proud to be an equal opportunity employer.

Search Firm Representatives - AirAsia does not accept unsolicited assistance from search firms for employment opportunities. All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place will be deemed the sole property of our company. No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place.
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