Senior/Social Media Executive

22 hours ago

Kota Damansara Selangor, Malaysia Woodpeckers Group Sdn Bhd Full time 60,000 - 120,000 per year

Job Responsibilities:

  • Develop, implement and manage our social media strategy for all Woodpeckers brands.
  • Able to do create creative videos and experimentations with contents.
  • Strategize monthly social media calendar that aligns with the brand directions/campaigns.
  • Oversee the publication and management of social media content across multiple platforms, ensuring consistency and alignment with brand messaging.
  • Manage and oversee all social media platforms.
  • Measure & monitor the success of every social media initiatives with proper post campaigns / monthly reporting.
  • Stay up to date with latest social media best practices and technologies
  • Work with designers to ensure content is informative and appealing.
  • Collaborate with Brand Marketing, Operations, and relevant stakeholders.
  • Communicate with agencies, influencers and relevant partners to ensure tasks is properly coordinated.
  • Community Manager, help social media queries and optimizing our community manage processes.

Qualifications:

  • Aware of using social media for Brand awareness and engagement.
  • Excellent knowledge of Facebook, Instagram, Tiktok, Youtube, XiaoHongShu and other social media best practices and use of platform.
  • Understanding of SEO and web traffic metrics.
  • Experience with doing audience and buyer persona research.
  • Good understanding of social media KPIs.
  • Critical thinker and problem-solving skills.
  • Team player.
  • Great interpersonal, presentation and communication skills.
  • Willingness to experiment and explore new social media contents and medium.

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