Head of Insights

11 hours ago


Kuala Lumpur, Kuala Lumpur, Malaysia MAXIS Full time 80,000 - 120,000 per year

Are you ready to get ahead in your career?

  • We want to empower you to turn your ambitions into achievements.
  • We thrive in inclusiveness, diversity and embrace close collaborations for you to create impact for yourself and others.
  • Together, we aim to bring the best of technology to help people, businesses and the nation to be ahead in a changing world.
  • To realise our vision to become Malaysia's leading converged solutions company, we are looking for a new talent to innovate and grow with us in a culture that values commitment, performance and possibilities.

Why does this job exist and why is it critical?

"The most interesting person in the room"

Head of Research & Insights designs, collects, connects and reveals intriguing insights that the entire Maxis organization can act on to live up to it's customer-centric value creation goals.

What are you accountable for?

Designing the approach

  • Understanding the Enterprise Business, Consumer Business and other support divisions like Sales & Service, Marketing, Brand, Technology etc to form sharp, synergistic and efficient requirements built firmly on hypotheses
  • Co-developing insights ambitions, formulating the research strategy, building frameworks to automate where necessary, and planning project deliveries
  • Align stakeholders' commitment towards mutually beneficial outcomes
  • The boring stuff: managing budgets, nurturing external partner relationships, powerful brief writing, familiarity with CX/ go-to-market needs/ concept tests/ brand tracking/ NPS/ quali and quanti

Managing the information

  • Awareness, familiarity and proficiency in dealing with various forms and formats of data to be able to organize, consume and analyze
  • Modernizing how data depositories are managed to enable analysis, categorizing, application and utilization by various user tiers
  • Fan of, and user of automation (as a technology and as a process) for the high recurrence tasks or requests
  • Develop invested & bespoke studies that are actionable, and which data is malleable for enrichment, expansion, or re-application when opportunity arises
  • The boring stuff: evangelizing the utility of info-tech, guardian of data inventory across digital and non-digital, regular reporting on brand equity and marketing campaign feedback, data integrity/ accuracy/ reliability

Distilling for action

  • Willingness to dive deep, wade into murky complexity to deliver the sharpest truest revelations that separate correlations and causation.
  • Strong sense of the interconnect between customer behaviour and business behaviour to ensure insights are actionable
  • Able to take macro views to keep building insights and layering them upon one another to form long-term directions for incremental value creation over time
  • Ability to communicate findings to inspire action and further curiosity
  • Institutionalize perpetual learning after recommendations
  • The boring stuff: goal setting/ tracking, people management, stakeholder relationships, presentation skills, data-storytelling, being multi lingual is an advantage

What do you need to have for this role?

  • Minimum 10 years of relevant working experience in Marketing Research (Research agency/Client/ Consultant and etc) and/ or relevant consumer data functions
  • Bachelor Degree in Statistics, Mathematics, Marketing or relevant field an advantage
  • Strong communications skills, both written and spoken with the ability to deliver insights to stakeholders and management level

What's next?

  • Once you've applied online, our team will carefully review your application. Due to a high volume of applications, we appreciate your patience to allow for a fair and timely review process.
  • Should you be shortlisted for the role, we will send you an invitation via email for a digital interview. You can also check on your application status by logging into your candidate account.

Maxis values diverse voices & people. We hire and reward our employees based on capability & performance — regardless of ethnicity, gender, age, education, religion, nationality or physical ability.


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