Senior Digital Marketing Executive

3 days ago

Bandar Sunway, Malaysia Pixlr Group Full time 60,000 - 120,000 per year

Join Pixlr as a Senior Digital Marketing Executive and elevate our brand across all digital channels In this role, you will develop and execute comprehensive marketing strategies, manage our online presence, and optimize campaigns through SEO, SEM, social media, and other digital marketing channels. If you possess strong digital marketing skills, an analytical mindset, and excellent communication abilities, apply now

The Job:

  • Developing and executing digital marketing strategies across platforms like SEO, SEM, email, social media, and display advertising.
  • Managing online brand presence, including social media platforms, website updates, and content creation.
  • Planning and executing online advertising campaigns, such as Google Ads, Facebook Ads, and other paid digital channels.
  • Monitoring and analyzing campaign performance using analytics tools to assess KPIs and ROI, making adjustments to optimize performance.
  • Collaborating with content and creative teams to ensure digital campaigns align with brand voice and goals.
  • Managing email marketing campaigns, including segmentation, personalization, and automation.
  • Staying updated on digital marketing trends and competitors' strategies to ensure the company remains competitive.
  • Budget management for digital campaigns, ensuring cost-effective spending and high return on investment.
  • Engaging with the online community and fostering audience interaction through community-building efforts and influencer collaborations.
  • Reporting on performance metrics and presenting findings to senior management for strategic decision-making.
  • Acquire insight in online marketing trends and keep strategies up to date.
  • Maintain partnerships with media agencies and vendors.
  • Handling ad hoc projects and initiatives by addressing urgent needs or opportunities as they arise.

Requirements

The Person:

  • Degree in Marketing or relevant field
  • At least 4 years of proven experience as Digital Marketing Executive or similar role.
  • Excellent understanding of digital marketing concepts and best practices.
  • Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM.
  • Perfect knowledge of web analytics tools (Google Analytics).
  • Skills and experience in creative content writing.
  • Analytical mindset and critical thinking.
  • Excellent communication and interpersonal skills.

Benefits

  • Annual Leaves- Additional annual leave will be credited to you on a yearly basis.
  • Medical and Insurance Coverages - We have got you covered.
  • Subsidies - Enhancing your well-being, we offer optical and dental subsidies
  • Opportunities - Above training and guidance, you will have the opportunity to try, to build your confidence and become your best self, and to interact and build a strong relationship.
  • Rocking Diversity- Play hard, work harder with people of diverse skill sets and experiences Challange yourself to step out of your comfort zone, and you'll find yourself growing in way you'd never imagine.

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