Advertising & Promotion Executive

2 days ago

Kampong Baharu Balakong, Selangor, Malaysia PMB Technology Berhad Full time 30,000 - 60,000 per year
Job Responsibilities

Advertising & Promotion

  • Develop, plan and execute advertising and promotional activities/campaigns across both online and offline channels.
  • Create and manage marketing materials such as product sales kits, flyers, brochures, social media posts, and website updates.

  • Support day-to-day coordination with external vendors (designers, printers, agencies) for promotional materials.

  • Assist in maintaining product listings on e-commerce platforms, including product descriptions, pricing updates, images, and stock information.

  • Monitor customer enquiries, reviews, and messages, and escalate issues as needed.
  • Perform regular checks on product visibility, promotions, and platform campaigns.
  • Work with sales coordinators on e-commerce and marketing related contents.

Content Creation & Copywriting

  • Plan, script, and produce content such as product highlights, how-to videos, behind-the-scenes clips, short reels, and social media stories.
  • Participate in photo and video shoots, including staging products, and capturing footage using a smartphone or camera.
  • Edit and enhance photos and videos using tools/software (e.g., Canva, CapCut, Adobe Express, or basic Adobe Suite applications).
  • Conduct copywriting for social media posts, short product descriptions, and captions.
  • Assist in managing the company's content calendar, including planning posting times and thematic content clusters.
  • Organize and maintain a content library containing raw footage, edited videos, product images, templates, and brand materials.
  • Work with the sales team to brainstorm new content themes, storytelling angles, and social media engagement ideas.
  • Assist in the preparation of event visuals, product samples, and booth setup for exhibitions, events, and customer visits.

Market Research & Reporting

  • Conduct competitor research, price comparisons, and customer feedback summaries.
  • Research trending content formats, popular social media trends, competitor content, and customer-engagement ideas.
  • Support monthly reporting on marketing activities, campaign performance, and A&P expenses.
Job Requirements
  • Diploma or Degree in Business, Marketing, Mass Communication, or related field.
  • Candidates with experience in industrial products, building materials, or manufacturing marketing are highly preferred.
  • Minimum 2 year of experience in advertising & promotion, marketing, content creation or brand communication.
  • Basic design skills (Canva, Capcut, Adobe Illustrator, Photoshop) are an advantage.
  • Familiar with social media and online marketing tools.
  • Creative, willing to learn, and able to work in a fast-paced environment.

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