Senior Executive, Digital Marketing

10 hours ago

KL Eco Kuala Lumpur, Malaysia Aurelius Corporate Office Full time

DUTIES & RESPONSIBILITIES

Mobile App Management

  1. Oversee day-to-day management of the mobile app, ensuring content, functionality, and user experience are continuously improved.
  2. Monitor app performance metrics, including downloads, active users, retention rates, and engagement levels. Prepare monthly reports with data-driven insights.
  3. Collaborate with the app developer and internal teams to plan feature enhancements and resolve technical or usability issues.
  4. Develop and implement strategies to promote app downloads, registrations, and referral usage among patients and partners.
  5. Create and manage content for the app (news, promotions, events, rewards), ensuring alignment with the group's marketing goals.
  6. Track campaign ROI and user engagement through dashboards or analytics tools, recommending actions for improvement.

Group Social Media & Digital Presence

  1. Manage Aurelius Healthcare (Group) 's social media accounts, including content planning, posting, monitoring engagement, and responding to inquiries.
  2. Produce and analyse monthly performance reports (reach, engagement, growth, conversions) and propose optimisations.
  3. Collaborate with hospital marketing teams to ensure consistent branding, messaging, and content quality across all group channels.
  4. Plan and execute digital campaigns to enhance brand awareness and engagement, utilising both paid and organic strategies.
  5. Monitor trends, algorithms, and competitor performance to maintain digital leadership and relevance.

Website & Data Insights

  1. Support website updates and ensure information is consistent with the app and social media campaigns.
  2. Analyse website analytics (traffic, bounce rates, user flow) to identify areas for improvement and propose optimisations.
  3. Maintain a centralised reporting dashboard consolidating data from the app, social media, and website for management reporting.

ACADEMIC QUALIFICATION

  • Diploma or Bachelor's degree in Marketing, Communications, Data Analytics, or a related field.

SKILLS & EXPERIENCE REQUIRED

  • Strong analytical and numerical skills, with the ability to interpret data and translate insights into actionable strategies.
  • Proven experience in digital marketing and data analytics, preferably in healthcare, retail, or the pharmaceutical industry.
  • Demonstrable experience in managing mobile apps, loyalty platforms, or digital engagement systems.
  • Familiarity with Google Analytics, Meta Insghts, App Store analytics, or other data visualisation tools (e.g. Power BI)
  • Excellent written and verbal communications; ability to craft compelling content for various digital platforms.
  • Strong understanding of social media algorithms, reporting metrics, and paid ad performance.
  • Proactive, detail-oriented, and capable of working independently in a fast-paced environment.
  • Basic understanding of graphic design tools (Canva, Adobe Photoshop, Illustrator) is an advantage.
  • Passion for data-driven marketing and continuous improvement.
  • Comfortable working with cross-functional teams and external vendors.
  • Up-to-date with digital marketing trends, mobile app engagement strategies, and social media analytics.

  • Digital Marketing Executive

    2 days ago

    KL Eco City, Malaysia Social Bee Sdn Bhd Full time

    **Position : Marketing Executive (Digital Marketing)** **Salary : RM 3,200 - RM 3,500** **Location : KL Eco City** **Working day : Monday - Friday (10am - 7pm)** - To create, design and manage online digital content - To manage digital marketing campaign across different platforms (Facebook, Instagram, Company website) - Day-to-day digital marketing...

  • Digital Marketing

    11 hours ago

    KL Eco City, Malaysia Geno Management Full time

    **Position : Marketing Executive (Digital Marketing)** **Salary : RM 3,200 - RM 3,500** **Location : KL Eco City** **Working day : Monday - Friday (10am - 7pm)** - To create, design and manage online digital content - To manage digital marketing campaign across different platforms (Facebook, Instagram, Company website) - Day-to-day digital marketing...

  • Digital Marketing Executive

    2 days ago

    KL Eco, Kuala Lumpur, Malaysia Core Fusion Sdn Bhd Full time 60,000 - 80,000 per year

    ResponsibilityCollaborate and coordinate with marketing agencies to manage ad campaigns based on KPI-driven objectives.Oversee and enhance social media presence through strategic content creation, audience interaction, and performance-driven advertising initiatives.Perform comprehensive market and competitor analysis to support data-driven digital marketing...

  • Senior Digital Ad Operations Executive

    2 days ago

    KL Eco, Kuala Lumpur, Malaysia AdTech Innovation Sdn. Bhd. Full time 80,000 - 120,000 per year

    Company OverviewAdTech Innovation Sdn. Bhd is expanding its team in Malaysia. We are looking for a passionate digital marketer who can plan, execute, and manage online advertising campaigns (Google, Meta, LinkedIn, programmatic, etc.) targeting the Singapore market. You will work closely with teams in Singapore and Hong Kong, supporting cross-market...

  • Sales & Marketing Representative

    2 days ago

    Kuala Lumpur, Malaysia Sure Senior Lifestyle Full time

    We are seeking a dynamic Sales and Marketing Representative to join our team at Sure Senior Lifestyle. This role is pivotal in promoting our senior living services and engaging with potential residents. As a key member of our team, you will contribute to the success of our business by conducting personalized consultations, participating in open house events,...

  • Digital Marketing Manager

    10 hours ago

    Kuala Lumpur, Kuala Lumpur, Malaysia Magnus Digital Sdn Bhd Full time

    Location: Old Klang Road, Kuala LumpurCompany: Magnus DigitalWe're looking for an experienced and strategic Digital Marketing Manager to lead our digital marketing team. This role is perfect for someone who enjoys both strategy and execution, guiding campaigns from concept to success while mentoring a small team of executives.Key ResponsibilitiesLead and...

  • Senior Sales Digital Marketing Specialist

    11 hours ago

    Bangsar South, Kuala Lumpur, Malaysia Heroes of Digital Full time 100,000 per year

    The company is currently looking for a Senior Digital Marketing Sales Executive to expand its ever-growing team. With the company's proven training, systems, and processes, a good Senior Digital Sales Executive can expect to make up to RM100,000 per year. Sounds like you? Good Keep reading...Cold-call potential prospects to set up meetingsMeet up with...

  • Digital Marketing Executive

    2 days ago

    Kuala Lumpur, Kuala Lumpur, Malaysia GETDO Business & Marketing Full time 80,000 - 120,000 per year

    About the Role:We're on the lookout for an experienced and strategicDigital Marketing Executiveto join our dynamic and fast-growing team at GETDO Sdn Bhd. This role is ideal for someone with a strong background in digital marketing who is ready to take ownership of campaigns, lead strategic initiatives, and drive measurable results.Fluency in Mandarin...

  • Marketing Nutritionist

    2 weeks ago

    KL Eco City, Malaysia Goldlife Marketing Full time

    **JOB RESPONSIBILITIES** - Conceptualize and Develop content for sales and marketing objectives - Research, writing, translating & proof-reading - Handle customer enquiries & product complaints / recalls - Conduct product training, health talks & engage audiences via social media - Update & manage all digital platforms - Liaise with creative & digital...

  • Senior Social Media Marketing Executive

    2 days ago

    Kuala Lumpur, Kuala Lumpur, Malaysia MyAtlas Digital Full time $60,000 - $120,000 per year

    Senior Social Media Marketing SpecialistSports | Digital Media | Fan Growth & EngagementAbout the RoleWe're seeking an experienced, results-driven, and sports-passionate Senior Social Media Marketing Specialist to take charge of our client's sports-focused website/app and drive impactful growth across Southeast Asia. You'll lead social media strategy, scale...