Assistant Manager – Sales

We are seeking an experienced and motivated Assistant Manager (Sales) to lead and achieve student recruitment outcomes while supervising a team of counsellors. This role combines strategic sales leadership with hands-on team management, ensuring both individual and departmental targets are successfully met..

Key Responsibilities:

Student Recruitment & Progression

· Actively participate in sales activities such as Open Days, education fairs, exhibitions, roadshows, school visits, and recruitment campaigns to attract new students.

· Promote University programmes to prospective students and parents through persuasive and professional communication.

· Drive new student recruitment by counselling and converting potential students into enrollments.

· Encourage and facilitate the progression of current students into higher-level programmes.

· Consistently meet individual sales targets while contributing to departmental objectives.

· Provide accurate and up-to-date information about programmes, admissions, and career pathways.

· Undertake any additional tasks assigned by the reporting line manager.

· Execute duties in line with the Sales Department's policies and systems.

Sales & Recruitment Target

· Lead, manage, and execute student recruitment activities to achieve the University's Centre and Group new enrollment (NE) targets.

· Develop and implement localized sales strategies to expand market reach and increase applications.

· Monitor performance metrics such as applications, conversions, and leads, ensuring timely follow-ups.

· Build and maintain strong relationships with agents, local councils, and community organizations to generate leads.

Team Management & Supervision

· Supervise daily operations of Education Counsellors to maintain productivity and adherence to SOPs.

· Coach, mentor, and motivate the team to meet individual and collective recruitment targets.

· Track KPIs (calls, leads, conversion rates, progression rates) and provide constructive performance feedback.

· Serve as the first point of contact for resolving student or team-related issues.

· Cultivate a positive and supportive work environment that fosters engagement and retention.

· Provide regular performance updates and market insights to the Regional Manager.

Operations & Reporting

· Ensure accurate reporting of sales pipelines, conversions, and market trends to the Regional Sales Manager.

· Manage local sales budgets, resources, and related activities efficiently.

· Collaborate with academic and operations teams to ensure a smooth transition from applicant to student.

Key Competencies (Preferred)

· Proven track record of achieving and exceeding sales or recruitment targets.

· Strong leadership, coaching, and motivational abilities.

· Excellent interpersonal, verbal, and written communication skills.

· Ability to build rapport with students, parents, and external stakeholders.

· Strong organizational and time-management skills.

· Analytical and problem-solving skills with attention to detail.

· Proficiency in CRM systems, reporting tools, and digital communication platforms.

· High ethical standards in student counselling and recruitment practices.

· Flexibility and adaptability to evolving market conditions and institutional priorities.

Qualifications & Experience

· Possess at least a Bachelor's degree or higher qualification.

· Minimum 3–5 years of experience in student recruitment, sales, or education counselling.

· Previous experience in supervising or leading a team is preferred.

· Demonstrated success in meeting sales or recruitment goals.

· Experience in higher education or a service-based industry is an advantage.

Direct WhatsApp to

Job Types: Full-time, Permanent

Pay: RM2, RM5,500.00 per month

Benefits:

• Additional leave
• Dental insurance
• Free parking
• Health insurance
• Maternity leave
• Opportunities for promotion
• Parental leave
• Professional development

Application Question(s):

• Do you have at least 3 years of experience in student recruitment, counselling, or education sales?

Work Location: In person