Marketing Internship

2 days ago


Kuala Lumpur, Kuala Lumpur, Malaysia CLEF Beauty Full time 20,000 - 40,000 per year

Job Scope and Objective

  1. Influencer Identification and Recruitment

Research and identify influencers, KOLs, and content creators (nano, micro, mid, and macro) relevant to the brand and target audience.

Maintain a comprehensive database of potential and existing influencers.

Initiate collaborations and build long-term relationships with KOLs.

  1. Relationship Building and Management with Influencers

Act as the primary point of contact for influencers, ensuring they are well-supported and aligned with the brand's vision.

Organize regular engagement activities such as PR Gifts, events, and meet-and-greets.

  1. Campaign Planning and Execution

Plan and execute campaigns involving KOLs, ensuring they convey the brand's key messages.

Collaborate with the marketing team to design creative briefs and provide influencers with clear campaign guidelines and timeline.

Ensure influencers deliver content that adheres to brand messaging, tone, and visual aesthetics.

  1. Content Coordination and Approval

Oversee influencer-generated content to ensure it meets quality standards and aligns with brand identity and guidelines.

Coordinate product seeding efforts, including shipping products, crafting unboxing experiences, and providing usage guidelines..

Provide agreement to influencers

  1. Performance Tracking and Campaign Reporting

Track media coverage and public sentiment.

Monitor influencer campaigns across platforms (e.g., social media, blogs) to measure key performance indicators (KPIs) such as reach, engagement, conversions, and ROI from their insights to measure success.



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