Marketing Executive

10 hours ago

Shah Alam, Selangor, Malaysia MCC Label Full time 60,000 - 80,000 per year

Description
Build your Career with an Industry Leader
A true global label solution provider, Multi-Color Corporation is one of the largest label companies in the world in the following market segments: Beverage, Wine & Spirits, Food & Dairy, Personal Care & Beauty, Home Care & Laundry, Healthcare, Durables & Technical and Automotive & Chemicals.

With over 13,000+ dedicated employees, we operate 109 label producing operations in over 27 countries today. Established in 1916 and headquartered near Cincinnati, Ohio, USA, Multi-Color Corporation has grown to become one of the world's largest and most awarded label printers today supporting the world's most prominent brands. Starting in 2016, Multi-Color celebrated its 100th year in business Today, Multi-Color services our primary market segments around the world through operations in the North American, Latin American, EMEA (Europe, Middle East and Africa) and Asia Pacific regions.

We're looking for a Marketing Executive to join our dynamic marketing team. In this role, you'll be responsible for developing compelling content across multiple channels including social media, email campaigns, and more to enhance our brand presence, engage our audience, and support lead generation efforts.

Responsibilities:

  • Design and implement brand promotion strategies across multiple channels, ensuring alignment with overall brand messaging.
  • Plan, coordinate, and manage marketing campaigns, product launches, and trade events.
  • Collaborate with the marketing team to maintain brand consistency across all communications and materials.
  • Assist in the development of multimedia content, including graphics, short videos, reels, and photography, in coordination with design and video teams.
  • Contribute to the preparation of marketing budgets and help monitor expenditure to ensure optimal use of resources.
  • Write compelling copy for marketing materials such as brochures, websites, and other promotional content.
  • Manage and grow the company's presence on social media platforms.
  • Track and analyze the performance of marketing initiatives, providing actionable insights and recommendations for continuous improvement.
  • Support the sales team by creating and distributing marketing collateral and product samples.
  • Conduct market research, perform data entry, and assist with analysis to inform strategic decisions.

Requirements:

  • Bachelor's degree in Marketing, Business, or related field
  • 1–3 years of relevant experience in marketing, brand promotion, or a similar role
  • Prior experience working on successful brand campaigns is a plus

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