Campaign and Content Manager

3 days ago

Malaysia Bjak Full time 60,000 - 80,000 per year
About Us

Bjak is focused on providing access to affordable and sustainable financial services for people in ASEAN. Headquartered in Malaysia, Bjak is the largest insurance portal in Southeast Asia. Our platform, , helps millions find the insurance policy with the best value and highest coverage for their needs.

We invest heavily in technology — including Custom APIs, trading systems, and data science — to simplify financial services that were previously complex or inaccessible.

As we continue expanding our operations in Malaysia, we are looking for dynamic individuals who share our mission and want to contribute to the next chapter of Bjak's growth.

Campaign & Content Manager

We are seeking a Campaign & Content Manager to plan, execute, and optimize impactful marketing campaigns while building a strong and engaged community around the Bjak brand. This role requires a blend of creativity, strategic thinking, and hands-on execution across campaigns, content, and community initiatives.

Key Responsibilities

Campaign Management

  • Develop and execute marketing campaigns to drive engagement, lead generation, and brand visibility.

  • Collaborate with designers, content creators, and cross-functional teams to produce compelling campaign assets.

  • Monitor and analyze campaign performance, providing data-driven recommendations for optimization.

  • Manage campaign budgets, timelines, and resources to ensure smooth execution.

Content & Community Management

  • Build and nurture an active online and offline community aligned with Bjak's mission.

  • Develop initiatives to increase user participation, retention, and brand loyalty.

  • Moderate discussions, respond to inquiries, and maintain high-quality community interactions.

  • Organize and host both virtual and in-person events to strengthen community relationships.

  • Oversee content strategy for social media, newsletters, and community channels.

  • Ensure consistent and impactful brand voice across all platforms.

  • Identify and utilize user-generated content to boost engagement.

Partnerships & Insights

  • Collaborate with influencers, brand advocates, and industry partners to expand brand reach.

  • Design programs that encourage loyal community members to become brand ambassadors.

  • Conduct deep-dive data analysis to identify issues, opportunities, and insights that support campaign and business decisions.

Requirements

  • 3–5 years of experience in digital marketing, campaign management, or content strategy.

  • Strong understanding of digital communication, social media management, and event planning.

  • Familiarity with community platforms (Discord, Facebook Groups, LinkedIn), CRM systems, and analytics tools.

  • Degree in Marketing, Communications, Business Administration, or a related field.

  • Excellent communication, influencing skills, and strategic thinking.

  • Proven ability to deliver measurable results with strong project management skills.

  • Highly proactive, adaptable, and able to thrive in a fast-paced environment.

Benefits

At Bjak, you will be part of a fast-growing company at the forefront of financial technology. As the Campaign & Content Manager, you will play an integral role in shaping our brand presence and driving measurable impact.

You can expect:

  • The opportunity to make an immediate impact on Bjak's success in Malaysia.

  • A creative, flexible, and collaborative work environment that values innovation.

  • Competitive compensation, benefits, and strong opportunities for professional growth.

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