Performance Marketing Senior Analyst

2 days ago

Kuala Lumpur, Kuala Lumpur, Malaysia Zalora South East Asia Full time 120,000 - 180,000 per year

RESPONSIBILITIES:

Campaign Strategy, Execution & Optimization

    • Plan, implement, and optimize performance marketing campaigns across Google, Meta (Facebook/Instagram), TikTok, Apple Search Ads (ASA), and other emerging platforms.
    • Leverage data analytics & attribution tools such as Appsflyer, Mixpanel, and Looker to track campaign performance, analyze key metrics (CAC, aCAC, CIR, CPM, CPC, CTR, CR etc.), and ensure cost-effective results.
    • Support A/B testing initiatives across creatives, audience targeting, and user redirection to drive continuous improvement.
    • Prepare regular performance reports, manage campaign budgets efficiently, and ensure alignment with business targets.

Cross-Functional Stakeholder Engagement

    • Coordinate with internal teams to manage creative timelines and ensure timely delivery for campaign launches.
    • Collaborate closely with content and design teams to develop and optimize ad visuals and copy for performance-driven results.
    • Ensure continuous alignment of campaign goals, timelines, and deliverables across all stakeholders.

QUALIFICATIONS:

    • Bachelor's degree in Marketing, Business, Communications, or a related field.
    • Minimum 2-3 year of hands-on experience in performance marketing (in-house or agency).
    • Proven experience with ad optimization and ROI-driven campaign management.
    • Proficient in Meta Ads, TikTok Ads, Google Ads, Apple Search Ads, and analytics tools such as Mixpanel and Looker.
    • Skilled in budget planning, performance tracking, and data analysis.
    • Amenable to report to a hybrid work setup.

The ZALORA Story

ZALORA is Asia's leading online fashion, beauty and lifestyle destination, part of Global Fashion Group. As one of the region's pioneer large scale e-commerce platforms, ZALORA has established a strong presence throughout the region, particularly in Singapore, Indonesia, Malaysia, Brunei, the Philippines, Hong Kong, and in Taiwan, enjoying over 50 million visits per month.

ZALORA is not obligated to accept resumes from any third parties on behalf of potential candidates for any position (advertised or otherwise) by any means unless ZALORA has executed a written agreement with such third party and has expressly requested such third party for candidate referrals. Third parties who provide unsolicited resumes of candidate(s) shall waive and forfeit all rights to claim for any placement fees or referral fees in the event that such candidate is eventually engaged or employed by ZALORA or Global Fashion Group.


Consent Disclaimer

By submitting your application for this role, you consent to ZALORA collecting, using and processing through and in ZALORA's systems all personal data included in or provided in relation to your application. The purposes for such collection, use and/or processing shall be for conducting of ZALORA's recruitment requirements for the present role, and identifying and evaluating other roles and career opportunities within ZALORA which you might be a good fit for. 

  • Performance Marketing Analyst

    2 days ago

    Kuala Lumpur, Kuala Lumpur, Malaysia Cartrack Full time 90,000 - 120,000 per year

    We are a world-leading smart mobility SaaS company with over 2,000,000 subscribers across 23 countries and we are looking for a Performance Marketing Analyst to join our team. Our teams are collaborative, vibrant and fast-growing and all team members are empowered with the freedom to influence our business with ideas that drive innovation and...

  • Junior Performance Marketer

    2 days ago

    Kuala Lumpur, Kuala Lumpur, Malaysia NDM MARKETING Full time 48,000 - 60,000 per year

    OverviewNDM Marketing founded in 2022 in our Melaka branch, our company has grown into a dynamic Marketing & IT agency known for delivering full-funnel, one-stop solutions for businesses. Within just a few years, we expanded from Melaka to Kuala Lumpur, and by 2025 our team continues to grow rapidly. Beyond Marketing and IT, we have further strengthened our...

  • Senior Business Analyst

    2 days ago

    Kuala Lumpur, Kuala Lumpur, Malaysia Scicom MSC Berhad Full time 80,000 - 120,000 per year

    Senior Business Analyst​Are you an expertBusiness Analystready to own complex projects and drive significant strategy through data? We are seeking a highly motivated and technically proficientBusiness Analystto join our team as asenior individual contributor.​In this role, you will be the go-to expert for transforming high-volume, complex data into...

  • Senior Performance Marketing Manager

    2 days ago

    Kuala Lumpur, Kuala Lumpur, Malaysia Second Talent Full time 60,000 - 120,000 per year

    (Senior) Performance Marketing Manager - MalaysiaLocation: Kuala Lumpur, Malaysia (Hybrid/Remote flexibility available)Department: Performance MarketingEmployment Type: Full-TimeAbout the CompanyWe are a digital-first marketing and eCommerce solutions provider that connects brands with consumers across Southeast Asia. Our integrated services help brands...

  • Senior Specialist, Performance Marketing

    2 days ago

    Kuala Lumpur, Kuala Lumpur, Malaysia NP Digital APAC Full time 80,000 - 120,000 per year

    TITLE Senior Specialist, Performance MarketingDEPARTMENT Paid MediaDIVISION NP Digital - MalaysiaLOCATION Onsite – Kuala Lumpur, MalaysiaABOUT OUR COMPANYNP Digital (NPD) is a global award-winning performance marketing agency. In 2024 Campaign Magazine labeled us the Global Agency of the Year in two categories, and The Drum awarded us the Agency Business...

  • Marketing Operations Analyst

    2 days ago

    Kuala Lumpur, Kuala Lumpur, Malaysia CXC Full time 40,000 - 60,000 per year

    We are looking for aMarketing Operations Analystto support our regional marketing team through data-driven insights, reporting, and process coordination. The ideal candidate isdetail-oriented, skilled in Excel, and comfortable managing multiple workstreams across markets.This role suits someone who has worked as a Marketing Analyst, Operations Analyst, or...

  • Senior Specialist, Performance Marketing

    2 days ago

    Kuala Lumpur, Kuala Lumpur, Malaysia NP Digital Full time 90,000 - 120,000 per year

    TITLESenior Specialist, Performance Marketing DEPARTMENTPaid Media DIVISIONNP Digital - Malaysia  LOCATIONOnsite – Kuala Lumpur, Malaysia ABOUT OUR COMPANYNP Digital (NPD) is a global award-winning performance marketing agency. In 2024 Campaign Magazine labeled us the Global Agency of the Year in two categories, and The Drum awarded us the Agency...

  • Senior Data Analyst

    2 days ago

    Kuala Lumpur, Kuala Lumpur, Malaysia foodpanda Full time 80,000 - 120,000 per year

    foodpanda is part of the Delivery Hero Group, the world's pioneering local delivery platform, our mission is to deliver an amazing experience—fast, easy, and to your door. We operate in over 70+ countries worldwide. Headquartered in Berlin, Germany. Delivery Hero has been listed on the Frankfurt Stock Exchange since 2017 and is part of the MDAX stock...

  • Junior Learning

    2 days ago

    Kuala Lumpur, Kuala Lumpur, Malaysia People Performance Full time 30,000 - 60,000 per year

    We're Looking for a Curious Mind — Junior Learning & Development (L&D) AnalystYou're the kind of person who notices the "why" behind every number. When you read feedback, you don't just see ratings — you see stories, patterns, and possibilities for growth. If that sounds like you, we'd love to meet you.We're looking for a Junior L&D Analyst who's eager...

  • Senior Performance Marketing Executive

    2 days ago

    Kuala Lumpur, Kuala Lumpur, Malaysia Intrepid Full time 60,000 - 120,000 per year

    About UsIntrepid Asia is a leading Ecommerce and Digital Solutions Provider in South East Asia. We offer end-to-end omni-channel ecommerce management, a wide range of Digital Marketing Services and advanced Market Intelligence, all powered by state of the art inhouse Technology to our client base of leading international brands across all key marketplaces...