Integrated Campaign Manager
2 days ago
No Relocation Assistance Offered
Job Number # Selangor, Selangor, Malaysia
Who We Are
Colgate-Palmolive Company is a global consumer products company operating in over 200 countries specialising in Oral Care, Personal Care, Home Care, Skin Care, and Pet Nutrition. Our products are trusted in more households than any other brand in the world, making us a household name
Join Colgate-Palmolive, a caring, innovative growth company reimagining a healthier future for people, their pets, and our planet. Guided by our core values—Caring, Inclusive, and Courageous—we foster a culture that inspires our people to achieve common goals. Together, let's build a brighter, healthier future for all.
Ready to Make More Smile?
At Colgate, we're building a healthier future for everyone on the planet, and we do it by creating more reasons to smile. Join our team where your ideas have a real impact, your authenticity is celebrated, and your work contributes to the well-being of millions.
This isn't just a job. It's an opportunity to give your career and the world a reason to smile, every single day
Position Title: Integrated Campaign Manager - Brand Experience
Department: Marketing
Reports to: Senior Manager - Brand Experience
Location: Malaysia
Job Summary:
As the Integrated Campaign Manager for the South ASEAN Hub (SAH), you will be the driving force behind the seamless and impactful execution of our brand strategy across all consumer touchpoints. You will be responsible for defining and delivering the Omnichannel Brand Experience for Colgate-Palmolive brands, ensuring every consumer interaction—from discovery to in-store purchase—is consistent, engaging, and aligned with our brand growth goals. This role requires strategic campaign planning, robust project management, and deep expertise in digital, social & commerce ecosystems.
What you will do:
Lead Omnichannel Brand Experience Planning across the Consumer Journey. You'll map the consumer journey (Awareness, Consideration, Purchase, and Loyalty), defining the specific content, media, and tactics required for each stage to ensure a consistent brand narrative and maximize campaign impact against business outcomes.
Drive End-to-End Execution of Integrated Campaigns. This includes managing content creation for social/digital platforms, influencer programs, E-commerce, and more. Execute meticulous project management with internal teams and external agency partners to ensure timely, best-in-class delivery.
Manage Brand Performance Across Owned Digital Assets (Website, SEM/SEO, & CRM).
Required qualifications, skills and experiences:
Holds a Bachelor's or Master's degree.
Proven experience in Social (TikTok, Meta, XHS) and Digital Marketing with a track record of hands-on optimization and content creation experience. FMCG/CPG experience or relevant experience in social/e-commerce based industries is a strong plus.
Self-starter who can work well both independently and collaboratively across multi-level stakeholder groups (Brand, Media, Sales, Agencies).
Possess high agility and the ability to operate effectively in a fast-paced, multi-market environment, adapting quickly to new digital/social trends and business priorities.
Possess a solid understanding of Brand Communications, consumer journey mapping, and social/digital ecosystems within the SAH region.
Highly proficient in written & verbal in English and Bahasa Malaysia, with Mandarin as an added advantage to effectively communicate within the diverse SAH landscape.
Strong articulation & presentation capabilities
Our Commitment to Inclusion
Our journey begins with our people—developing strong talent with diverse backgrounds and perspectives to best serve our consumers around the world and fostering an inclusive environment where everyone feels a true sense of belonging. We are dedicated to ensuring that each individual can be their authentic self, is treated with respect, and is empowered by leadership to contribute meaningfully to our business.
Equal Opportunity Employer
Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, colour, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status (United States positions), or any other characteristic protected by law.
Reasonable accommodation during the application process is available for persons with disabilities. Please complete this request form should you require accommodation.
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