Media Buy
2 days ago
About Our Client
One of the fastest-growing CFD brokers, with growth to nearly 250 employees since 2022. Holding licenses of CYSEC (Cyprus Securities and Exchange Commission), FSCA (Financial Sector Conduct Authority), and ASIC (Wholesale). With international offices in Hong Kong, Taiwan, Malaysia, Thailand, Indonesia, India, and Cyprus.
Benefit Scheme
- Annual leave - 14 days
- Additional leave: marriage leave, compassionate leave, maternity leave, paternity leave
- Medical insurance: Allianz insurance and panel clinic
- Medical healthcare plan: Panel clinic medical claim
- Working Hour:
- 5-days work with flexitime to ensure work-life balance
- Hybrid working arrangements
- Dress Code: Smart casual attire
- Office location: Prime location which is easily accessible via public transport or driving
- Additional Benefit Coverage:
- Transport allowance (RM300/month) after probation confirmation
- Health and wellness flexible benefits (max RM600/year)
- Teambuilding activities, festive seasons celebration, annual dinners, and lunch treat
- Free-flow snacks and beverages at the pantry
- Birthday leave and celebrations
- Training and development
Key Responsibilities:
- Develop, plan, and execute media buying strategies across digital, social, and traditional media platforms.
- Monitor and analyze campaign performance metrics, adjusting strategies to maximize ROI and achieve KPIs.
- Collaborate with internal teams to ensure consistent branding and messaging across all media.
- Build and maintain relationships with forex brokers to ensure up-to-date and accurate listings.
- Ensure broker listings align with marketing and regulatory requirements.
- Analyze market trends, competitor activities, and consumer behavior to optimize media and broker strategies.
- Prepare regular performance reports on media buys and broker listings, providing actionable insights.
- Stay updated on forex and fintech industry developments to inform strategic decision-making.
Requirements:
- Bachelors degree in Marketing, Business, Finance, or a related field.
- Proven experience in media buying, broker management, or related roles in the fintech or forex industry.
- Strong understanding of forex trading, financial markets, and fintech products.
- Proficiency in media buying platforms (Google Ads, Facebook Ads Manager, etc.) and analytics tools.
- Excellent negotiation, communication, and relationship management skills.
- Ability to multitask, prioritize, and thrive in a fast-paced environment.
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