Data Analyst, Lending Analytics

17 hours ago

Kuala Lumpur, Kuala Lumpur, Malaysia Alliance Bank Malaysia Berhad Full time 60,000 - 120,000 per year

About Alliance Bank Malaysia Berhad

Alliance Bank Malaysia Berhad and its subsidiaries, Alliance Investment Bank Berhad and Alliance Islamic Bank Berhad, is a dynamic, integrated financial services group offering banking and financial solutions through its consumer banking, SME banking, corporate and commercial banking, Islamic banking, investment banking and stockbroking businesses.

Job Responsibilities:

  • Responsible to optimize product & channel relevancy across customer life cycle, prepare 360-view of total customer relationship overlay to derive optimal segmental price points and operational cost reduction advantages while enhancing customer experience
  • Maximize the analytics capabilities to optimize business expansion opportunity to support strategic initiative and business scorecard in terms of acquisition, portfolio management and retention
  • Generate insights and statistical capabilities to predict and anticipate future events
  • Support end-to-end customer communication management towards enlarging the customer base via behavioral marketing analytics and meeting customer experience excellence through survey/engagement throughout entire customer lifecycle management
  • Develop scripts for target-based and event-triggered campaigns, manage customer contact (contact policy and leads historical base), supporting coordinate / plan roll-out of all databased campaign and prospect leads to relevant channel.
  • Maximize franchise customer communication value with joint collaboration between LOBs to enhance KPIs and to optimize cost
  • Ensure quality deliverables within stipulated timeline for tracking of franchise building strategic initiatives, regulatory compliance, BAU business momentum and operational monitoring progress
  • Participate and contribute subject matter expertise in data extraction, segmentation and MIS reporting as per requirement
  • Build universal knowledge base to support operational proficiency, revenue generation and cost reduction
  • Ensure ongoing process simplification, cross-functional process streamlining and risk control process in place and comply to bank internal requirement for business continuity
  • Participate in process improvement and technology enablement in the area of productivity and data security.

Job Requirements:

  • Bachelor's Degree in Statistic, Applied Statistic, Banking Finance & Economics, Science Mathematic, Economics, and Computer Science.
  • Strong hands-on skill in analytical tools like SAS, SQL etc
  • Solid experience in banking operations, MIS system management and database marketing of at least 3-5 years.
  • Excellence time management & prioritization skill, able to work under pressure and good coordination skill.
  • Meticulous attention to details figures and processes.

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