Content Creator

15 hours ago

Puchong New Village, Malaysia Konnet International Malaysia Sdn Bhd Full time 40,000 - 60,000 per year

Job Description

Content Creation & Direction

  • Plan, script, and storyboard engaging video content tailored to each platform (TikTok, Instagram, Facebook).
  • Collaborate closely with the team to direct shoots and ensure the final output aligns with brand tone and creative objectives.
  • Review first cuts of edited videos and provide constructive feedback to maintain quality and viewer engagement.
  • Maintain and schedule social media posting for Tiktok, Instagram, Facebok and XHS (if applicable) via Metricool system.

Performance Monitoring & Reporting

  • Analyze weekly and monthly performance metrics to evaluate content effectiveness and identify optimization opportunities.
  • Develop actionable reports and insights, presenting recommendations to refine and evolve the content strategy.

Trend Research & Integration

  • Stay up-to-date with platform-specific trends, formats, memes, and relevant cultural moments.
  • Seamlessly integrate relevant trends into the content strategy to boost engagement and reach.
  • Collaborate with marketing, product, and design teams to produce integrated, cross-channel campaigns.

Content Optimization

  • Enhance video content for maximum visibility and interaction, in line with each platform's algorithm.
  • Leverage metadata, post timing, and other performance drivers to improve content results.

PUGC Management (Professionally User-Generated Content)

  • Support the creation of high-performing, authentic, user-style content.
  • Ensure all PUGC aligns with brand standards and meets overall content quality expectations.

Additional Responsibilities

  • Contribute to broader creative initiatives and company projects as needed.
  • Participate in brainstorming sessions, collaborative meetings, and creative reviews.

Requirements

  • Proven experience in creating social media content.
  • Understanding on the requirements and needs of local demographic on social media trends
  • Good knowledge in skincare product would be advantage
  • Experience in managing social media account, specifically Instagram
  • Excellent written and verbal communication skills, proactive and quick learner.
  • A creative mindset with the ability to think outside the box.

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