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Senior Social Media Marketing Executive

2 weeks ago

Seremban, Negeri Sembilan, Malaysia Agensi Pekerjaan Find Talent Sdn Bhd Full time $30,000 - $60,000 per year

Job Responsibilities

  • Plan and maintain a structured content schedule that supports overall business objectives and audience needs.
  • Deliver engaging and informative material in various formats from articles and blogs to short videos and social posts tailored for professionals and entrepreneurs.
  • Craft messages that capture attention and inspire action through strong narratives and persuasive communication.
  • Design engaging visuals including graphics, short videos, and infographics aimed at driving interaction and generating leads.
  • Publish several posts weekly across key digital platforms such as Facebook, Instagram, TikTok, and Youtube shorts.
  • Align content with brand and educational goals in partnership with teammates.
  • Track and report on KPIs: audience growth, engagement, leads, and conversions.
  • Benchmark competitors and recommend improvements.
  • Run and optimize paid social campaigns.
  • Test creatives and CTAs to boost conversions.
  • Monitor CPL, ROAS, and budgets, sharing insights for improvement.

Job Requirements

  • Minimum 3 years of experience in social media marketing with the proven portfolio showcasing social media content (posts, videos, campaigns), preferably in coaching, consulting, or education-based businesses.
  • Strong verbal Mandarin communication skills and good written English skills. We are seeking candidates proficient in Mandarin to effectively communicate with Mandarin-speaking clients.
  • Ability to craft compelling ad copy and collaborate on creative assets (graphics and short-form video).
  • Proficiency in graphic design tools (Canva) and video editing software (CapCut) for short-form content (Reels, TikTok, YouTube Shorts).
  • Strong knowledge of social media platforms, algorithms, and content best practices.
  • Strong analytical skills with the ability to track KPIs and make data-driven optimization decisions.
  • Independent, highly organized, and able to manage multiple deadlines in a remote working environment.
  • Hands-on experience in running and optimizing paid ads (Facebook, Instagram, TikTok, LinkedIn) is a plus.