SME Onboarding Analyst

5 hours ago

Greater Kuala Lumpur, Malaysia Ant International Full time

WorldFirst is a leading global payments platform dedicated to making international money transfer and commerce seamless and efficient for businesses worldwide. We leverage cutting-edge technology to break down financial borders and empower our customers to trade globally.

We are seeking a highly motivated and detail-oriented
SME Onboarding Analyst
to own and optimize the core user journey: account registration and onboarding for the WorldFirst platform. You will be the crucial bridge between our users, the product, and the business, ensuring that every new customer's first experience is smooth, successful, and sets the stage for long-term engagement.

Your primary mission is to
drive user acquisition and activation
by making the sign-up process as
efficient, clear, and user-friendly as possible, while ensuring compliance and security
.

Key Responsibilities

Onboarding Product Management & Optimization

  • Analyze user behavior data (funnel conversion, time-to-complete, drop-off rates) to identify key areas for improvement.
  • Collaborate with the Product team and UX/UI designers to propose, specify, and test new features and iterations to the onboarding process.
  • Collaborate with the Risk team to increase the success rate of account KYB verification, especially for the one-time success rate.
  • Collaborate with regional teams globally to incorporate region-specific needs.

Operational Excellence & User Support

  • Develop, maintain, and update help center articles, FAQs, and in-product guidance (tooltips, tutorials) for the registration process.
  • Serve as a subject matter expert for internal teams (Customer Support, Sales, Compliance) on onboarding-related queries and issues.
  • Monitor the onboarding funnel in real-time, proactively identifying and troubleshooting technical or usability issues that block users.
  • Manage and iterate on the user verification and KYC process, balancing user convenience with regulatory requirements.

Data Analysis & Reporting

  • Build and maintain dashboards to track key onboarding metrics (e.g., registration completion rate, verification success rate, time-to-first-transaction).
  • Generate regular reports on onboarding performance, providing actionable insights and recommendations to leadership and cross-functional partners.
  • Conduct A/B tests on UI copy, form fields, and process flow to optimize for conversion.

Cross-functional Collaboration

  • Work closely with the Compliance & Legal team to ensure the onboarding process adheres to all global and local regulations.
  • Partner with the Marketing team to ensure a seamless journey from ad click to fully onboarded user.
  • Liaise with Customer Support to understand common user issues and translate them into product improvements.

Requirements

  • Bachelor's degree in Business, Finance, Technology, or a related field.
  • Fluent in both written and spoken English, Chinese proficiency is a huge plus.
  • Strong data analytical skills.
  • Excellent communication skills, with the ability to explain complex issues clearly.
  • Proactive, and able to manage multiple projects simultaneously.
  • Has a passion to learn new things and create exceptional user experiences.

  • Data Analyst Onboarding

    2 days ago

    Greater Kuala Lumpur, Malaysia TecAlliance Full time 60,000 - 80,000 per year

    At TecAlliance, IT and automotive specialists collaborate to digitize the automotive spare parts market. We are not just witnessing the future of the market together - we are shaping it. More than 900 colleagues work tirelessly across 140 countries, and the numbers are growing. We are owned by 34 automotive companies such as Bosch, Continental, or ZF and...

  • Head, Economic Research

    2 days ago

    Greater Kuala Lumpur, Malaysia SME Bank Malaysia Full time 150,000 - 250,000 per year

    About the jobAs a high-performance organisation, we offer our services through all our branches operating nationwide. Our key initiatives are driven by various action-plans to create a high level of engagement while nurturing the core values of S.M.I.L.E among the Talent Capital of the Bank.Talent management and development are the cornerstone of our...

  • Client Onboarding Analyst

    1 week ago

    Kuala Lumpur, Malaysia ThinkMarkets Full time

    ThinkMarkets is a global financial technology company, specializing in providing multi-asset trading solutions to thousands of clients around the world. With our flagship ThinkTrader platform, we make it available for our clients to trade the world 24 hours a day. Our mission is to bridge the gap between traders, investors, and platforms by allowing access...

  • Onboarding Team Lead

    2 days ago

    Greater Kuala Lumpur, Malaysia StoreHub Full time 120,000 - 240,000 per year

    Are you driven, results-oriented and a team player?With 17,000+ retailers and restaurants in over 15 countries, StoreHub is on a mission to enable everyone, big or small, to build successful businesses. At StoreHub, we're building a dream team whereby all of your colleagues are extraordinary at what they do and are highly effective collaborators. It is in...

  • Agent Onboarding Analyst

    6 hours ago

    Kuala Lumpur, Malaysia Ria Financial Services Full time

    Agent Onboarding Analyst **Responsibilities** **Responsibilities**: Undertaking the CDD process for new and existing clients in accordance with the relevant laws andregulations of the Bank Negara Malaysia and IME's internal guidance, policies, processes & procedures. Perform Due Diligence assessments for corporate customer, merchants, and agents, as well...

  • Client Onboard Analyst

    1 week ago

    Kuala Lumpur, Malaysia Citi Full time

    We are currently looking for a high caliber professional to join our team as Client Onboard Analyst 1 (Internal Job Title: Client Onboard Analyst 1 - C09) based in Kuala Lumpur. Being part of our team means that we’ll provide you with the resources to meet your unique needs, empower you to make healthy decision and manage your financial well-being to help...

  • Client Onboard Analyst

    2 weeks ago

    Kuala Lumpur, Malaysia Citigroup Full time

    **Discover your future at Citi**: Working at Citi is far more than just a job. A career with us means joining a team of more than 230,000 dedicated people from around the globe. At Citi, you’ll have the opportunity to grow your career, give back to your community and make a real impact. **Job Overview**: We are currently looking for a high caliber...

  • SME Business Growth Specialist

    2 days ago

    Greater Kuala Lumpur, Malaysia Ant International Full time 350,000 - 550,000 per year

    SummaryThis role will be thestrategic partner to our commercial Global Telesales (GTS) team, designing hyper-localized acquisition strategies—including industry-specific plays—while owning end-to-end growth for ourPortal(cross-border payment platform interface) andMobile Appin the region. By translating global campaigns into locally relevant tactics and...

  • Client Onboard Analyst

    2 weeks ago

    Kuala Lumpur, Malaysia Citigroup Full time

    **Discover your future at Citi**: Working at Citi is far more than just a job. A career with us means joining a team of more than 230,000 dedicated people from around the globe. At Citi, you’ll have the opportunity to grow your career, give back to your community and make a real impact. **Job Overview**: At Citi, we get to connect millions of people...

  • Client Onboard Analyst

    1 week ago

    Kuala Lumpur, Malaysia Citi Full time

    At Citi, we get to connect millions of people across hundreds of cities and countries every day. And we've been doing it for more than 200 years. We do this through our unparalleled global network. We provide a broad range of financial services and products to our clients - whether they be consumers, corporations, governments or institutions - to help them...