Marketing Associate
3 weeks ago
Description
Role Description:
- Supporting the Category Marketing Leader, the Market Associate role will be responsible for execution of specific task/duties including but not limited to:
- Marketing Surveys – desktop research, phone-call, and face-to-face with farmers.
- Customer Event Management/Co-Ordination
- Working with vendors
- Administration of acquiring and disseminating marketing collateral
Key Responsibilities
· Product promotion – help develop and execute marketing campaigns for the assigned portfolio together with Corteva Malaysia distributor marketing team.
· Branding and advertising – responsible for the development of marketing communications as per Corteva branding guidelines which includes both physical and digital materials.
· Market Intel and Research – conduct market survey to understand the needs of farmers and provide feedback to the Category Marketing Leader to enhance the quality of the marketing plans.
· Data analysis – To assist the Category Marketing Leader to analyse data and metrics to evaluate the effectiveness of a campaign or projects .
QualificationsThis position will be under 3rd party contract with 12 months contract annual renewal
Qualifications:
- Min bachelor's degree in Business/Marketing or equivalent
- Candidate must come with industry relevant and several years' of similar or relevant experiences
- Equipped with Commercial Acumen
- Understanding of basic agricultural practice for farm management / marketing
- Basic knowledge in data management and statistics
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