Digital Marketing Executive

1 month ago

Malaysia Sonymusic Full time

As Digital Marketing Executive, you will be accountable and responsible for the execution of plans for marketing and strategies of all Domestic releases.

You will be part of the core team responsible for the overall artist branding, revenue, P&L and artist development while coordinating and executing social media, content development, streaming marketing, digital advertising & CRM campaigns for assigned artists.

What you'll do:

  • Contribute actively to the marketing plans and strategies for traditional media promotion, social media and streaming, aligned with the Digital Marketing - Domestic department's goals, and also actively plans and executes marketing and promotional campaigns in collaboration with internal teams and media partners.
  • Develop and maintain strong relationships with artists' management to effectively promote releases as well as oversee social media campaigns and strategies to enhance artist visibility, also manages post boosting testing/optimization, and analysis for social campaigns, sharing insights with stakeholders.
  • Work closely with internal and external teams to maximize artist exposure and potential across key radio channels.
  • Develop and curate relevant marketing assets, crafting compelling content that resonates with target audiences and fuels artist growth, as well as implement best practices for Sony Music's domestic artists on major streaming platforms.
  • Analyze historical results to optimize KPIs and incorporate onto for future strategies, monitor competition strategies and digital marketing trends to provide informed recommendations.
  • Attend relevant internal meetings and provide valuable feedback to the department head, prepare, and distribute regular status reports and project recaps on time.
  • Update and maintain Spotify Filtr Malaysia (Domestic) playlist on a weekly basis.
  • Ground event activations and road tours.
  • Any other duties assigned by the Company and/or MD, Malaysia from time to time.
  • Ensure consistency in artist socials, monitoring of artist calendar/content/ideas, and help artist growing their fan base.
  • Analyze trends and insights and optimize spend and performance based on those.

Who you are:

  • Bachelor’s degree in marketing, multi-media, music business, digital business, mathematic, business management or any related field is preferred, not mandate.
  • At least 3 years of progressive digital marketing experience at a record label or other related media companies.
  • Superb written and oral communication skills.
  • Thorough understanding of the music & entertainment marketplace.
  • Knowledge of the music streaming landscape.
  • Solid understanding / interest in lifestyle verticals and Urban culture.
  • Social Media Obsessed: Demonstrated knowledge of and professional planning and executing experience with social platforms (Facebook, IG, TikTok, Twitter, YouTube, Google, Line etc.).
  • Must be able to accept changes readily, both in job responsibilities, as well as in the work environment, and the ability to be flexible in adapting to re-prioritized tasks.
  • Extremely detail-oriented and organized.
  • Strong communication skills with a demonstrated ability to speak in forums, meetings, and presentations.
  • Experienced and skilled at acting as a liaison between the artists/artist management and the label using persuasion, empathy, communication, and trust is a plus.
  • Must be highly organized and capable of developing and keeping to a project timeline.
  • Prior experience with a variety of digital marketing tools.
  • Creative, self-starter with exceptional follow-up skills.
  • Proficiency/knowledge in CRM programs including Salesforce, Tableau etc. is a plus.
  • Data analysis/consumer-behavior research skills are a plus.

What we give you:

  • You join an inclusive, collaborative and global community where you have the opportunity to fuel the creative journey
  • A modern office environment designed to foster productivity, creativity, and teamwork
  • We invest in your professional growth & development

Equal Opportunities

As an active part of a culturally and socially diverse society, Sony Music’s aim is that our workforce is diverse and inclusive. Sony Music is an equal opportunity employer and supports workforce diversity.

We employ, retain, promote and otherwise treat all employees and job applicants according to their merit, qualifications, competence and talent. We apply this policy without regard to any individual’s sex, race, religion, origin, age, sexual orientation, marital status, medical condition or disability.

Privacy Policy

Please click here to read our privacy policy before beginning the application process as you will need to agree to the terms of the policy before submitting your information. #J-18808-Ljbffr

  • Digital Marketing #FreshThisWeek

    2 days ago

    Malaysia Momentum Digital Sdn Bhd Remote Work Freelance Full time

    Responsibilities:Identify target audiences, analyze market trends, and select the most effective digital channels and tactics to reach potential customers.Design and develop marketing strategies, creative campaigns, and content aligned with the client’s business goals and directions.Develop and execute campaigns across various digital channels.Create...

  • Digital Marketing #FreshThisWeek

    2 days ago

    Malaysia Momentum Digital Sdn Bhd Full time

    Responsibilities:Identify target audiences, analyze market trends, and select the most effective digital channels and tactics to reach potential customers.Design and develop marketing strategies, creative campaigns, and content aligned with the client's business goals and directions.Develop and execute campaigns across various digital channels.Create...

  • digital marketing executive

    2 days ago

    Malaysia SALAM ALLIANCE SDN BHD Full time

    Role DescriptionThis is a full-time on-site role for a Digital Marketing Executive at Salam Alliance. The Digital Marketing Executive will be responsible for day-to-day tasks related to marketing and communication. This includes social media marketing, web content writing, web analytics, and other digital marketing activities.QualificationsMarketing and...

  • Digital Marketing Executive

    2 weeks ago

    Malaysia Monroe Consulting Group Full time

    **Digital Marketing Executive**: - **Sector**: Monroe Media & Advertising - **Contact**: Maharaj A/L Murugan Maha - **Client**: Monroe Consulting Group - **Location**: Malaysia - **Salary**: Negotiable - **Expiry Date**: 22 April 2024 - **Job Ref**: BBBH436793_1705998535 Executive search firm, Monroe Consulting Group is recruiting on behalf of one of the...

  • Associate Digital Media Director

    2 weeks ago

    Malaysia Mediatropy Digital Agency Full time

    Seniority Level Director Employment Type Full-time Scope - As the Associate Director of Digital Media, you will be responsible for overseeing the strategic planning, execution, and optimization of our digital media campaigns. You will lead a team of digital media specialists to drive brand awareness, engagement, and conversion across various digital...

  • Associate Digital Media Director

    1 week ago

    Malaysia Mediatropy Digital Agency Full time

    Seniority LevelDirectorEmployment TypeFull-timeScope As the Associate Director of Digital Media, you will be responsible for overseeing the strategic planning, execution, and optimization of our digital media campaigns. You will lead a team of digital media specialists to drive brand awareness, engagement, and conversion across various digital platforms....

  • Digital Marketing Executive

    4 weeks ago

    Malaysia Fairview International School (FIS) Full time

    Digital Marketing Executive

  • Digital Marketing Executive

    1 month ago

    Malaysia Sonymusic Full time

    As Digital Marketing Executive, you will be accountable and responsible for the execution of plans for marketing and strategies of all Domestic releases. You will be part of the core team responsible for the overall artist branding, revenue, P&L and artist development while coordinating and executing social media, content development, streaming marketing,...

  • Digital Marketing Executive

    3 weeks ago

    Malaysia Sonymusic Full time

    As Digital Marketing Executive, you will be accountable and responsible for the execution of plans for marketing and strategies of all Domestic releases. You will be part of the core team responsible for the overall artist branding, revenue, P&L and artist development while coordinating and executing social media, content development, streaming marketing,...

  • Digital Marketing Executive

    1 week ago

    Malaysia Sonymusic Full time

    As Digital Marketing Executive, you will be accountable and responsible for the execution of plans for marketing and strategies of all Domestic releases. You will be part of the core team responsible for the overall artist branding, revenue, P&L and artist development while coordinating and executing social media, content development, streaming marketing,...

  • Digital Marketing Executive

    3 weeks ago

    Malaysia Sonymusic Full time

    As Digital Marketing Executive, you will be accountable and responsible for the execution of plans for marketing and strategies of all Domestic releases. You will be part of the core team responsible for the overall artist branding, revenue, P&L and artist development while coordinating and executing social media, content development, streaming marketing,...

  • Digital Marketing Team Lead

    2 months ago

    Malaysia Taiko Marketing Sdn Bhd Full time

    Digital & Search Marketing (Marketing & Communications) Designing and overseeing all aspects of our digital marketing department including our marketing database, email, and display advertising campaigns. Developing and monitoring campaign budgets. Planning and managing our social media platforms. Preparing accurate reports on our marketing campaign's...

  • Digital Marketing Executive

    2 months ago

    Malaysia S Business Consulting Full time

    Job details Here's how the job details align with your profile . Pay RM 2,500 - RM 5,000 a month Job type Full-time Shift and schedule Monday to Friday Location Full job description Fluency in mandarin is required Develop and implement comprehensive digital marketing strategies to achieve specific business goals, such as generating leads, or...

  • Sales Executive for Digital Marketing

    18 hours ago

    Jalan Manis 4 11-2, Kuala Lumpur Kuala Lumpur Malaysia 56100 One Search Pro Marketing Sdn Bhd Full time

    To carry out daily job duties such as performing telemarketing calls, scheduling online & physical appointments, pitching sales presentations as well as following up with clients and data entry of daily activity updates.Promote and sell services to customers.Build strong relationships with customers.Approach customers to achieve sales targets.Collaborate...

  • Sales Executive for Digital Marketing

    1 day ago

    Jalan Manis -, Kuala Lumpur Kuala Lumpur Malaysia One Search Pro Marketing Sdn Bhd Full time

    To carry out daily job duties such as performing telemarketing calls, scheduling online & physical appointments, pitching sales presentations as well as following up with clients and data entry of daily activity updates.Promote and sell services to customers.Build strong relationships with customers.Approach customers to achieve sales targets.Collaborate...

  • Digital Marketing Executive

    1 week ago

    Jalan Klang Lama Klang Lama Malaysia Sammoor Beauty Sdn Bhd Full time

    Campaign Strategy and Execution:Develop and implement effective digital marketing strategies to achieve business goals.Manage end-to-end execution of digital campaigns, including planning, targeting, and optimization for our clients.Content Development:Create engaging and shareable content for digital channels for our clients, including all social media...

  • Digital Marketing Executive

    4 weeks ago

    Jalan Klang Lama Klang Lama Malaysia Sammoor Beauty Sdn Bhd Full time

    Campaign Strategy and Execution:Develop and implement effective digital marketing strategies to achieve business goals.Manage end-to-end execution of digital campaigns, including planning, targeting, and optimization for our clients.Content Development:Create engaging and shareable content for digital channels for our clients, including all social media...

  • Digital Marketing Supervisor

    3 weeks ago

    Malaysia Monroe Consulting Group Full time

    Executive Recruitment Company Monroe Consulting Group is currently hiring for a Digital Marketing Supervisor on behalf of our Consumer Goods industry client. Job Responsibilities:DigitalResponsible for planning and execution of all digital marketing activitiesManage the company's social media platforms including website, FB, etc.Own all aspects of website...

  • Digital Marketing Supervisor

    2 months ago

    Malaysia Monroe Consulting Group Full time

    Executive Recruitment Company Monroe Consulting Group is currently hiring for a Digital Marketing Supervisor on behalf of our Consumer Goods industry client. Job Responsibilities:DigitalResponsible for planning and execution of all digital marketing activitiesManage the company's social media platforms including website, FB, etc.Own all aspects of website...

  • Digital Marketing Supervisor

    3 weeks ago

    Malaysia Monroe Consulting Group Full time

    Executive Recruitment Company Monroe Consulting Group is currently hiring for a Digital Marketing Supervisor on behalf of our Consumer Goods industry client. Job Responsibilities:DigitalResponsible for planning and execution of all digital marketing activitiesManage the company's social media platforms including website, FB, etc.Own all aspects of website...