Visual & Merchandising Design Senior Executive

Found in: Talent MY C2 - 2 weeks ago

Kuala Lumpur, Malaysia AirAsia Full time

Job Description

Overview:

You will play a pivotal role in redefining how consumers perceive and engage with our diverse portfolio of brands and intellectual property. Your responsibilities will involve not only crafting new and novel experiences but also capitalizing on familiar ones, contributing to the development of products that consumers want to own and buy. 

Your creative input and strategic approach will be key in evolving our brand presence, influencing how we touch consumers' lives, and getting them to feel excited about what we have to offer. Success in your role is largely influenced by thriving on the challenge to design products that captivate and inspire, bringing to life our efforts to create products that people not only want to own but also proudly display. 

Being innovative, creative, and staying current with the latest trends are key success factors in this position.

Responsibilities:

Conceptualize and design innovative, fun, eye-catching products, with a keen focus on detail, usability, longevity, and consumer appeal across various product categories from stationary, toys, fashion apparel, fashion accessories, and housewares to gifts

Create and implement captivating marketing communications visuals from digital marketing campaigns to elaborate retail merchandise displays that highlight the distinctiveness and desirability of our intellectual property products

Create prototypes and mockups to test and refine designs, considering practicality, cost-effectiveness, and manufacturability while remaining true to the original design concept

Collaborate closely with cross-functional teams to ensure the designs align with our brand and intellectual property guidelines

Provide feedback and oversee merchandise product quality from design and sampling to final production ensuring it aligns with the design vision

Staying up-to-date with the latest and emerging trends to ensure we create products that remain relevant and appealing to target consumers, ultimately driving sales and brand appeal

Work closely with the supplier end-to-end throughout the sampling to final production stages, ensuring the final product mirrors the original design concept and meets our quality expectations

Requirements:

At least 3 to 5 years of proven work experience as a Designer, Graphic Designer, Visual Merchandise Designer, Industrial Product Designer or similar role
 

Have a portfolio of completed design projects
 

A strong understanding of merchandising, adept at applying design within specified constraints when necessary
 

Possess a keen and strong aesthetic sense and the ability to consider a broader spectrum of the target audience
 

Highly detail-oriented and meticulous with attention to visual details and a good design eye, yet practical as the occasion arises
 

Proficient in design software such as the Adobe Creative Suite, including Adobe Photoshop and Adobe Illustrator, experience in motion graphics and the ability to sketch would be a plus
 

Knowledge of garment construction, pattern making, silhouettes, colorways, sewing techniques, fabrication, and trim; familiarity with print design and manufacturing is an added advantage
 

Degree in Graphic Design, Industrial Design, or Product Design with a relevant retail background


Link connection

Develop the steps and linking of user value-oriented thinking;
clearly experience the demonstrated evolution process and principle; and replicate the project methods and efficiency to influence others

Horizontal fields
Study cross-disciplinary content, and accept new attempts in daily work; use familiar knowledge and skills to reflect and optimize the existing system; and understand the business modules resulting from the breakdown of business strategy in facilitating the implementation of strategies;

Breaking through the bottleneck
Avoid blindly blaming others, and make breakthroughs in identifying new opportunities and new ideas and drive the achievement of the results; reasonably coordinate and use the resources, and set the periodical targets of the business; give consideration to multiple factors to advance the business in an orderly manner, and follow up on the effect;

Highly efficient organization
Take overall control, and clearly set up the plan and operation of the medium-sized project; procure project participants to achieve the common goals by integrating the differences in content; and predict the risks in advance, and seek to resolve major changes and emergencies;

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