Technical Delivery Manager

4 weeks ago

Kuala Lumpur, Malaysia Publicis Groupe Full time

Job Description

What you’ll do:   

As aTechnical Delivery Manager , you’ll be responsible for all aspects of cross-channel execution and data management. You’ll work with and manage technology platforms & vendors, and collaborate with internal and external teams to maximize efficiencies within marketing programs. 

Day-to-day, your role includes:

Handling and oversight of cross-channel execution and data management as it relates to marketing communications including email, SMS, and mobile (and web) Performing list and data management activities within various marketing automation technology platforms Identifying, providing input and creating solutions for proper marketing automation programs to meet client needs Creating test lists and test cases; conducting QC of test cases and live data Demonstrating in-depth knowledge of email marketing best practices, email databases, segmentation and matrix development Managing required service vendors for data-related functions and quality assurance control by designing and utilizing optimized output reports Analyzing, formatting and distributing all vendor-supplied operational reports Mentoring junior employees and teaching them new functions and skills Contributing to thought leadership / intellectual capital through creation of case studies, vendor partner experience, program optimization, etc. Assisting with the development and growth of alliances with technology vendor partners Working with cross-capability teams to bring operational view to consultative projects

Qualifications

We’re looking for strong, impactful work experience, which typically includes:
 

A four-year degree and 7 to 9 years of experience in a direct marketing environment with data-oriented responsibility (preferably at a marketing agency) Knowledge of cross channel execution (email, SMS, direct mail) and best practices including data security requirements, CAN SPAM compliance, etc. Knowledge of the email marketing landscape, including Email Service Providers, Marketing Clouds, Marketing Automation platforms, and niche solutions providers Familiarity with CRM, direct marketing channels and marketing automation solutions Proficiency working in an enterprise-level Marketing Automation tool (Salesforce Marketing Cloud, Oracle Responsys, Oracle Eloqua, Adobe Campaign, SAP Hybris) or experience managing an CRM/ESP relationship Any additional certifications, such as PMP, ITIL, Agile, or those related to Salesforce or Adobe would be considered a bonus. Familiarity with SQL, experience using data analysis tools like Excel or Tableau, and exposure to scripting languages like JavaScript or Python would be beneficial. Strong ability to instruct, coordinate and manage vendors in fast-paced, detail-oriented environment Demonstrated aptitude and interest in process management to create workflow and campaign execution efficiencies Detail oriented, organized, and a master multi-tasker Strong written and communication skills – you’re articulate and poised Excellent project management skills – you keep pace in a fast-moving environment Ability to work independently and with large cross departmental teams

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