Digital Marketer

2 weeks ago

Sungai Besi, Malaysia Bamboo Hut Enterprise Full time

Company Name :
OUS Onbiz Sdn Bhd

Industry :
Information Technologies

Working Hours :
(9.00am-6.30pm)5 days

Salary :
MYR 3, ,500.00

Location :22-1 & 22-2, Jalan Tasik Utama 9, Sungai Besi, 57000 Kuala Lumpur, Kuala Lumpur, Malaysia

  • Develop, implement, and manage digital marketing campaigns that promote our products and services.
  • Proficient in creating and optimizing landing pages for maximum conversion.
  • Expertise in using Google Analytics for tracking, analyzing, and reporting website traffic and user behavior.
  • Manage the setup and optimization of advertising pixels to track conversions and retargeting efforts effectively.
  • Collaborate with the content team to create highquality content for various digital platforms.
  • Manage SEO/SEM strategies to increase online visibility and organic traffic.
  • Oversee social media strategies, including content creation, posting schedules, and engagement analytics.
  • Coordinate with the sales team to align digital marketing strategies with sales objectives.
  • Monitor and report on the effectiveness of digital marketing campaigns, making datadriven decisions to improve performance.

Job Requirements
The "must-have" skills for a digital marketer typically encompass a blend of technical, analytical, and creative abilities.

Here are some of the key skills considered essential in the field:

  • Search Engine Optimization (SEO): Understanding how to optimize content to rank higher in search engine results pages (SERPs) is crucial. This includes knowledge of keyword research, onpage optimization, and understanding search engine algorithms.
  • Search Engine Marketing (SEM) and Pay-PerClick (PPC)

Advertising:
Expertise in paid search strategies, including Google Ads, is important. This involves managing budgets, optimizing bids, creating compelling ad copy, and analyzing data to improve campaign performance.

  • Content Marketing: The ability to create highquality, engaging content that is tailored to specific audiences and platforms. This includes writing skills, understanding content trends, and using content to drive brand awareness and lead generation.
  • Social Media Marketing: Knowledge of various social media platforms, what content performs best on each, and how to engage with audiences. This includes both organic and paid social media strategies.
  • Data Analysis and

Google Analytics:
The ability to collect, analyze, and interpret digital data to make informed marketing decisions. Understanding tools like Google Analytics is vital for tracking website traffic, user behavior, and campaign performance.

  • Digital

Advertising:

Understanding of digital ad platforms (like Facebook Ads, LinkedIn Ads, and programmatic advertising) and how to create targeted ad campaigns that convert viewers into customers.


  • Conversion Rate Optimization (CRO): Knowledge of how to optimize websites and landing pages to increase the percentage of visitors who complete the desired action, such as making a purchase or signing up for a newsletter.
  • Basic Design Skills: Familiarity with design principles and tools like Adobe Creative Suite or Canva to create visually appealing graphics and content.
  • Communication and Collaboration: Strong communication skills are essential for collaborating with team members, stakeholders, and clients, as well as for creating clear and compelling marketing messages.
  • Adaptability and

Continuous Learning:

The digital marketing landscape is constantly evolving, so staying up-to-date with the latest trends, tools, and technologies is crucial.


Benefits:

  • Next to LRT
  • EPF & Socso
  • Annual Leave
  • Next to MRT

Salary:
RM3, RM3,500.00 per month

Education:

  • Diploma/Advanced Diploma (required)

Experience:

  • SEO: 1 year (required)
  • SEM: 1 year (required)

Language:

  • Mandarin (required)

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