Digital Marketing Specialist
2 weeks ago
Digital Marketing Specialist_
So if you're looking for a rewarding career with plenty of growth potential, we want you"
Job responsibilities:
Social Media Marketing
- Build and manage the company's social media profiles and presence, including Facebook,
- Monitor and engage in relevant social discussions about our company, competitors, and/or industry, both from existing leads and customers as well as from brand new audiences.
Content Marketing
- Write various types of articles on our blog on various topics
- Optimizing content/resources (Ebooks, whitepapers, infographics, guides etc for search engines and lead generation
- Collaborate with designers, product marketers, sales professionals, and external influencers, and industry experts to produce relevant content that meets the needs of both key stakeholders and our audience.
- Measure results and optimize the lead nurturing workflows for these segments to convert leads into customers.
Paid Marketing
- Manage the strategy and setup of all paid campaigns.
- Measure and optimize our paid marketing using vendorspecific dashboards, Google
- Collaborate with marketing teammates to maintain a consistent brand voice and message across all paid programs.
- Craft landing pages and lead generation forms for our content to distribute through relevant paid programs
Requirements:
*Min 1 year working digital marketing experience
- Working knowledge of customer relationship management (CRM) and content management system (CMS) platforms
*Active and well-rounded personal presence in social media, with a command of each network and their best practices
*Excellent communicator and creative thinker, with an ability to use both data and intuition to inform decisions
*Impressive writing and editing skills, as well as the ability to adopt the style, tone, and voice of our business' various types of content
*An analytical mind and interest in using data to optimize/scale blog marketing strategies and tactics
*Excellent organizational skills to work independently and manage projects with many moving parts.
Job Types:
Full-time, Permanent, Fresh graduate
Pay:
RM2, RM3,500.00 per month
Benefits:
- Flexible schedule
- Health insurance
- Professional development
Schedule:
- Monday to Friday
Education:
- Bachelor's (required)
Experience:
- Digital marketing: 1 year (required)
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