Social Media Specialist

2 weeks ago


Kuala Lumpur, Kuala Lumpur, Malaysia G2G Full time

Job Scope

Responsibilities

  • Develop and implement a comprehensive
    social media strategy across various platforms (e.g., Twitter, LinkedIn, Instagram, etc.) to promote our brand and engage with our target audience.
-
Create compelling and visually appealing content, including posts, videos, and graphics, that align with our brand identity and resonate with our followers.
-
Monitor social media channels for industry trends, competitor activity, and audience insights to inform content creation and strategy adjustments.

  • Cultivate and nurture relationships with influencers, partners, and followers to expand our reach and increase engagement.
-
Explore and evaluate new AI tools and technologies that can enhance our social media efforts, leveraging your passion for AI exploration to stay ahead of the curve.

  • Collaborate with crossfunctional teams to ensure alignment and consistency across all communication channels.
-
Analyze performance metrics and KPIs to measure the effectiveness of social media campaigns and optimize strategies for maximum impact.

Requirements:

  • Bachelor's degree in Marketing, Communications, or related field.
  • Proven experience as a Social Media Specialist or similar role, showcasing successful social media campaigns, content creation, and banner design.
  • Passion for AI tool exploration and have basic understanding of AI concepts and technologies, with a particular interest in AI banner creation tools.
  • Ability to work independently, managing multiple projects simultaneously with excellent time management and organizational skills.
  • Strong written and verbal communication skills, crafting engaging and persuasive content tailored to diverse audiences.
  • Creative thinker with a keen eye for design and storytelling, capable of translating complex ideas into compelling social media content.
  • Familiarity with social media management tools and analytics platforms for tracking performance and extracting actionable insights.
  • Knowledge of the latest trends and best practices in social media marketing, including algorithm changes and platform updates.
  • Experience thriving in a fastpaced, dynamic environment, with a proactive attitude and adaptability to changing priorities.


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