Digital Marketing

3 weeks ago

No Jalan Ekoperniagaan Taman Ekoperniagaan Senai Airport City Senai Senai Johor Malaysia GWT Ecowood Sdn Bhd Full time

Market Research and Analysis:
Understanding target audiences, industry trends, and competitor dynamics through market surveys, data analysis, and competitive intelligence

Strategy Development:
Crafting digital marketing strategies including goal setting, positioning, audience segmentation, content strategy, and channel selection

Content Creation and Management:
Producing engaging content such as articles, videos, images, and managing its distribution and updates.
Search Engine Optimization (SEO): Optimizing websites and content to improve rankings in search engines and increase organic traffic

Social Media Marketing:
Planning and executing marketing campaigns on social media platforms(Facebook, Xiaohongshu, tiktok, google, Instagram) engaging with audiences, and increasing brand exposure and user engagement

Content Marketing:
Utilizing content to attract, educate, and motivate audiences, driving them through the purchase funnel

Data Analysis and Reporting:
Analyzing the effectiveness of marketing campaigns, evaluating ROI through data reports, and adjusting strategies and optimizing activities accordingly

Mobile Marketing:
Crafting marketing strategies tailored for mobile device users, including in-app advertising, SMS marketing, etc

Online Advertising:
Placing ads online including banner ads, video ads, native ads, etc., to attract target audiences.

Customer Relationship Management ( RM):
Managing customer databases, tracking customer interactions, and providing personalized marketing and service experiences.

Required skills and qualifications

Educational Background:
bachelor's degree or above, in related fields such as Marketing, Media, Business Administration, Digital Marketing, etc

Digital Marketing Knowledge:
Solid understanding of digital marketing concepts, including SEO, SEM, social media marketing, content marketing, email marketing, etc

Technical Skills:

Familiarity with commonly used digital marketing tools and platforms, such as Google Analytics, Google AdWords, social media management tools, etc., and basic data analysis skills.


Creativity:
Strong creative and content creation skills, capable of producing engaging ad copy, graphics, videos, etc

Communication Skills:
Good communication and presentation skills, able to effectively communicate and collaborate with team members, clients, and external partners

Teamwork:
Strong teamwork spirit, able to coordinate and collaborate with different departments and teams to achieve common marketing goals

Preferred skills and qualificationsIndustry Understanding:
Some understanding and insight into the industry in which they operate, enabling the development of targeted marketing strategies based on industry characteristics

Self-Learning Ability:

Digital marketing is a constantly evolving field, requiring continuous learning and knowledge updating to keep up with industry trends and technological developments.


EPF, Socso, BonusGood working space5 working daysAnnual LeaveCompany phone provided

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