Consumer Marketing Manager

6 days ago

Petaling Jaya, Selangor, Malaysia Nestlé SA Full time

Position Snapshot

Type of contract: Permanent

Position Summary

Joining Nestlé means you are joining the largest Food and Beverage Company in the world. At our very core, we are a human environment – passionate people driven by the purpose of enhancing the quality of life and contributing to a healthier future. A Nestlé career empowers you to make an impact locally and globally, as you are provided with the opportunity to make a mark and stand out, as long as you seek it. With Nestlé, you are enabled and encouraged to grow not only as professionals but also as people.

We are looking for a Consumer Marketing Manager responsible for the development and implementation of MAGGI corporate communication, covering ONE MAGGI brand communication, digital ecosystem/eBusiness strategy, and consumer engagement programs to drive business growth and MAGGI brand equity. Ensures digital and eBusiness excellence in leveraging digital capabilities for competitive advantage.

A day in the life of a Consumer Marketing Manager…

  • Develops and leads the ONE MAGGI Communication Campaign (Festives - Raya, CNY, Gawai, and other relevant ONE MAGGI campaigns and activities) to bring the MAGGI brand purpose to life.
  • Assesses new consumer/shopper trends through real-time data mining and interpretation of data to inform decision-making for the business.
  • Develops, updates, and ensures implementation of local digital/eBusiness/CRM strategy in alignment with key local stakeholders. Leads digital marketing analytics strategy and oversees the tracking, performance measurement, and benchmarking (internal and external) to ensure achievement of brand purpose.
  • Responsible for developing Digital & Service Pillar marketing communication plans for the MAGGI brand aligned with brand/category/product strategy.
  • To develop the MAGGI MYSG sustainability agenda and lead the communication and initiatives that are in line with the MAGGI brand purpose and business objectives.
  • Accountable for creating engaging brand experiences by bringing to life the brand's Big Idea across agreed service pillar touchpoints – Corporate cooking events, Masak-masak studio, Digital activation, Recipe Development.
  • Responsible for proposing optimal PFME budgets for corporate initiatives based on the agreed overall digital & service pillar plan during OPL/ICP development. Provide monthly reporting and monitoring systems for cost-effectiveness and ensure all PFME investments are properly reviewed and evaluated.
  • Support training and development of the Sampling and Demonstration team in collaboration with Brand and MSU.
  • Responsible for ensuring adherence to all company principles and policies.

What will make you successful

  • Bachelor's Degree in Business/Marketing/Economics or equivalent, Solid marketing experience (5+ years), Strong Digital & Social Marketing expertise (2-3 years).
  • Customer Service, Product Knowledge, internal processes.
  • Experience in managing a portfolio of FMCG brands, products, and projects.
#J-18808-Ljbffr

  • Consumer Marketing Manager

    2 weeks ago

    Petaling Jaya, Selangor, Malaysia Nestlé SA Full time

    10+ years of experiencePosition SummaryJoining Nestlé means you are joining the largest Food and Beverage Company in the world. At our very core, we are a human environment – passionate people driven by the purpose of enhancing the quality of life and contributing to a healthier future. A Nestlé career empowers you to make an impact locally and globally,...

  • Consumer Marketing Manager

    1 week ago

    Petaling Jaya, Selangor, Malaysia Nestlé SA Full time

    10+ years of experiencePosition SummaryJoining Nestlé means you are joining the largest Food and Beverage Company in the world. At our very core, we are a human environment – passionate people driven by the purpose of enhancing the quality of life and contributing to a healthier future. A Nestlé career empowers you to make an impact locally and globally,...

  • Consumer Marketing Leader

    3 days ago

    Petaling Jaya, Selangor, Malaysia Nestlé SA Full time

    Company OverviewNestlé SA is a global leader in the food and beverage industry, committed to enhancing the quality of life and contributing to a healthier future. As a Senior Brand Manager at Nestlé, you will be part of a dynamic and inclusive team that drives innovation and excellence in everything we do.Responsibilities:Develop and implement...

  • Consumer Insights Manager

    2 weeks ago

    Petaling Jaya, Selangor, Malaysia Nestlé SA Full time

    Location: Petaling Jaya, Selangor, MYFull-timeBachelor's Degree5+ years of experiencePosition SummaryJoining Nestlé means you are joining the largest Food and Beverage Company in the world. At our very core, we are a human environment – passionate people driven by the purpose of enhancing the quality of life and contributing to a healthier future. A...

  • Manager, Consumer

    2 weeks ago

    Petaling Jaya, Selangor, Malaysia NielsenIQ Full time

    Job DescriptionNIQ GFK CMI's Customer Success Team is focused on delivering world-class insights and reports to the clients and striving for a very high level of Customer Satisfaction and advocacy.Customer Success is NIQ GFK's key department which is instrumental for the company's success.A successful candidate for this role will be someone who can establish...

  • Senior Business Insights Manager, Consumer Market

    4 days ago

    Petaling Jaya, Selangor, Malaysia NielsenIQ Full time

    About the RoleWe are seeking a seasoned Senior Business Insights Manager to join our team in Malaysia. As a trusted advisor to our clients, you will be responsible for delivering actionable insights and driving business growth through data-driven decision making.Key Responsibilities:Lead a team of analysts to deliver high-quality actionable insights that...

  • Senior Consumer Engagement Manager

    7 days ago

    Petaling Jaya, Selangor, Malaysia Grab Full time

    About Us:Grab is Southeast Asia's leading superapp, offering a wide range of services from food delivery to financial services. We are committed to building an inclusive and equitable workplace that provides equal opportunity for employees to grow and perform at their best.Job Summary:We are seeking a skilled Senior Consumer Engagement Manager to lead our...

  • Manager, Consumer Insights

    2 weeks ago

    Petaling Jaya, Selangor, Malaysia NielsenIQ Full time

    NIQ GFK CMI's Customer Success Team is focused on delivering world-class insights and reports to the clients and striving for a very high level of Customer Satisfaction and advocacy.Customer Success is NIQ GFK's key department which is instrumental for the company's success.A successful candidate for this role will be someone who can establish strong...

  • Executive, Consumer Health

    7 days ago

    Petaling Jaya, Selangor, Malaysia DKSH Group Full time

    About This OpportunityThis is an exciting opportunity for a senior professional to join DKSH Group as a Senior Executive, Product Management.The successful candidate will be responsible for leading the Consumer Health/OTC team on matters related to product management/marketing.Key responsibilities include planning, organizing, and implementing activities in...

  • Consumer Healthcare Specialist

    3 days ago

    Petaling Jaya, Selangor, Malaysia DKSH Group Full time

    Job Role: Consumer Healthcare SpecialistThe DKSH Group is seeking a highly skilled Consumer Healthcare Specialist to join our team in Petaling Jaya. In this role, you will be responsible for developing and executing business strategies that drive client acquisition in the Ethical channel.Main ResponsibilitiesDevelop and implement effective business...

  • Digital Marketing Professional

    7 days ago

    Petaling Jaya, Selangor, Malaysia HAMEL MARKETING SDN BHD Full time

    Job OverviewHAMEL MARKETING SDN BHD seeks a Digital Marketing Executive to support digital campaigns. This role involves analyzing consumer behavior and market trends to effectively reach the target audience.The ideal candidate will be responsible for assisting various aspects of digital marketing campaigns, ensuring that our brand reaches the target...

  • Digital Marketing Specialist

    7 days ago

    Petaling Jaya, Selangor, Malaysia HAMEL MARKETING SDN BHD Full time

    Job OverviewHAMEL MARKETING SDN BHD is seeking a Digital Marketing Executive to support our digital campaigns. The ideal candidate will be responsible for analyzing consumer behavior and market trends to effectively reach the target audience.This role involves working with various aspects of digital marketing campaigns, ensuring that our brand reaches its...

  • Marketing Campaign Executive

    7 days ago

    Petaling Jaya, Selangor, Malaysia HAMEL MARKETING SDN BHD Full time

    Job DescriptionWe are looking for a highly skilled Digital Marketing Executive to join our team. The successful candidate will be responsible for conducting in-depth research on consumer trends, preferences, and purchasing patterns to enhance our marketing strategies.The ideal candidate will assist with online customer inquiries, monitor and analyze market...

  • Marketing Communications Specialist

    7 days ago

    Petaling Jaya, Selangor, Malaysia HAMEL MARKETING SDN BHD Full time

    Role ResponsibilitiesAs a Digital Marketing Executive, you will conduct in-depth research on consumer trends, preferences, and purchasing patterns to enhance marketing strategies. You will also assist with online customer inquiries and monitor market fluctuations to identify potential opportunities or risks in the digital landscape.You will collaborate with...

  • Head of Consumer Branding

    7 days ago

    Petaling Jaya, Selangor, Malaysia GrabTaxi Holdings Pte. Ltd. Full time

    About GrabTaxi Holdings Pte. Ltd.We are Southeast Asia's leading superapp, driven by our mission to empower everyone with heart, hunger, honor, and humility. From food delivery to financial services, our goal is to make life easier for millions of people in the region.Our team uses data and technology to improve everything from transportation to payments and...

  • Sales & Marketing Professional

    3 days ago

    Petaling Jaya, Selangor, Malaysia Whitedge Marketing Sdn Bhd Full time

    This is a role that involves driving sales growth, managing relationships with retailers, and developing strategic partnerships to increase product distribution and sales volume.Key responsibilities include:Distribution Management: Monitor the performance of distribution channels, manage relationships with retail partners, and optimize inventory levels to...

  • Marketing and Sales Coordinator

    3 days ago

    Petaling Jaya, Selangor, Malaysia Whitedge Marketing Sdn Bhd Full time

    This role is an excellent opportunity for a motivated and results-driven individual to join Whitedge Marketing Sdn Bhd as a Sales & Marketing Executive.The ideal candidate will have a strong background in sales, marketing, or business administration, with a proven track record of driving sales growth and building strong relationships with customers.Key...

  • Marketing Strategy Manager

    15 hours ago

    Petaling Jaya, Selangor, Malaysia Sovereign's Capital Full time

    Sovereign's Capital is seeking a Marketing Strategy Manager to lead our Country & Marketing Analytics team. In this role, you will develop and implement regional marketing strategies to expand our user base and enhance user engagement.You will analyze user behavior and generate actionable insights to inform strategic initiatives. Leveraging advanced...

  • Marketing Portfolio Manager

    3 days ago

    Petaling Jaya, Selangor, Malaysia Nestlé SA Full time

    Job SummaryWe are seeking a skilled Senior Brand Manager to join our marketing team at Nestlé SA. The successful candidate will develop and execute marketing strategies to drive brand growth and increase market share.Main Responsibilities:Develop comprehensive marketing plans to drive brand growth and increase market share.Lead cross-functional teams to...

  • Sales & Marketing Executive

    3 days ago

    Petaling Jaya, Selangor, Malaysia Whitedge Marketing Sdn Bhd Full time

    This job is for a Sales & Marketing Executive who drives sales and manages relationships with retailers. You might like this job because it involves creativity in promotions and problem-solving while collaborating with global brandsRM 3200 - RM 4200We are looking for an enthusiastic and driven Sales and Marketing Executive to join our team In this role, you...