Medical Marketing Manager MYSG

1 week ago

Kuala Lumpur, Kuala Lumpur, Malaysia Reckitt Benckiser LLC Full time
Medical Marketing Manager MYSGWe are Reckitt

Home to the world's best loved and trusted hygiene, health, and nutrition brands. Our purpose defines why we exist: to protect, heal and nurture in the relentless pursuit of a cleaner, healthier world. We are a global team united by this purpose.

Join us in our fight to make access to the highest quality hygiene, wellness, and nourishment a right and not a privilege.

Marketing

Marketing is at the heart of Reckitt. We pride ourselves on our unique way of driving growth for some of the world's most loved and trusted health, hygiene and nutrition brands. Our purpose and fight are what motivates us to design and deliver distinctive communications throughout our consumer funnel, so that we deliver category growth as well as a positive impact on society.

With extensive media and digital teams embedded throughout the organisation, we measure both our business and our societal impact. Our global teams lead on our overarching brand strategy, brand guardianship and innovation pipeline in close partnership with R&D.

About the role

As our Medical Marketing Manager, you will be tasked with the responsibility to achieve organizational goals and objectives in the assigned area by creating standardized Medical Marketing Practice & Market Access. You will support the Senior Medical Marketing Manager in developing the Medical Marketing strategy and activities plan aligned with Business and Brand Strategy, Medical Field Condition, iHCP Policy, WHO Code, and Local Government regulation to drive HCP recommendation and user acquisition toward Reckitt Health Products in the Medical channel.

Your responsibilities
  • Support Senior Medical Marketing Manager to develop Medical Marketing Strategy with Brand Strategy and comply with iHCP Policy, WHO code, and local government regulation.
  • Develop and execute Medical Marketing materials and activities.
  • Monitor, track, and assess the effectiveness of implemented activities/programs and share adjustment ideas to enhance effectiveness.
  • Build and maintain strong engagement, mapping, and development plan for related National and Local KOL.
  • Support Senior Medical Marketing in developing Medical Marketing Budget Projection based on agreed activities aligned with Brand strategy.
  • Monitor Medical Marketing Budget accrual including Activity document completion aligned with Agreed Budget Projection Phasing.
  • Assist in developing reimbursement market roadmap for related products.
  • Identify and develop engagement plan of national and local KOL and institutions for related products to support Reckitt Health Product reimbursement access.
  • Develop & execute scientific meetings with related KOL to engage and gain their influence for Reckitt Health Product reimbursement process.
The experience we're looking for
  • Experience in Medical or Marketing team for at least 3 years and/or exposure to Pharmaceutical/healthcare industry.
  • Ideally a combination of Medical and Brand management experience.
  • Understanding of healthcare/pharmaceuticals market conditions and product approaches to ensure that all activities reflect the actual needs of the targeted audiences.
  • Understanding of customers and competition, as well as environmental and industry trends and their impact on the business.
  • Demonstrated ability to apply Reckitt Health operating philosophy and operate within company policies and objectives.
  • Effective communication skills to a diverse audience, at multiple levels within the company and through various formats.
  • Experience working directly with HCPs, key opinion leaders, technical experts, and professional staff, along with broad exposure to the healthcare industry and its competitors.
  • Thorough understanding of marketplace dynamics including healthcare customer base and comparative strengths and weaknesses of competitor products.
  • Basic knowledge of budgeting and forecasting.
  • Self-driven and ability to work as a team player cross-functionally.
The skills for success

Consumer Insights, Analytical skills, Presentation skills, Drive Innovation, Storytelling, Creativity, FMCG/Consumer Health Experience, Brand Management.

What we offer

With inclusion at the heart of everything we do, working alongside our four global Employee Resource Groups, we support our people at every step of their career journey, helping them to succeed in their own individual way. We invest in the wellbeing of our people through parental benefits, an Employee Assistance Program to promote mental health, and life insurance for all employees globally. We have a range of other benefits in line with the local market. Through our global share plans, we offer the opportunity to save and share in Reckitt's potential future successes. For eligible roles, we also offer short-term incentives to recognize, appreciate, and reward your work for delivering outstanding results. You will be rewarded in line with Reckitt's pay for performance philosophy.

Equality

We recognize that in real life, great people don't always 'tick all the boxes'. That's why we hire for potential as well as experience. Even if you don't meet every point on the job description, if this role and our company feel like a good fit for you, we still want to hear from you.

All qualified applicants will receive consideration for employment without regard to age, disability or medical condition; colour, ethnicity, race, citizenship, and national origin; religion, faith; pregnancy, family status and caring responsibilities; sexual orientation; sex, gender identity, gender expression, and transgender identity; protected veteran status; size or any other basis protected by appropriate law.

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