Live Streaming Operations Executive

3 weeks ago

Kuala Lumpur, Kuala Lumpur, Malaysia Meta Doers Education Sdn Bhd Full time
Live Streaming Operations Executive (Mandarin Speaking)

Fewer than 10 applicants. Your chances are good

  • Bachelor's degree or above, preferably in Marketing, Media, E-commerce, or related fields.
  • Minimum of 5 years of experience in e-commerce live streaming, social media, or new media operations. Hands-on experience with TikTok or similar short video/live streaming platforms is preferred.
  • Able to communicate in Mandarin, English and Bahasa Malaysia.
  • Experience in managing and training Malay TikTok live stream hosts.
  • Hands-on experience in selling products through TikTok livestreams.
  • Proficient in team management and cross-departmental collaboration, with strong skills in communication, motivation, training, and performance management.
  • Solid data analysis skills, able to identify issues and adjust strategies based on data insights, with proven success in optimizing operations.
  • Sharp market insights and innovative thinking, well-versed in e-commerce trends and the live streaming industry landscape, with the ability to quickly adapt to market changes.
  • Other qualities: Strong stress management, execution capability, results-oriented mindset, willingness to embrace challenges, and a sense of responsibility.
Responsibilities
  • Develop and execute the overall strategy for TikTok live selling operations, setting clear goals to drive both sales and brand growth.
  • Team Building & Leadership: Recruit, train, and manage a high-performing livestream team. Establish and monitor performance metrics to ensure the team meets or exceeds targets.
  • Content & Campaign Planning: Design creative and engaging livestream content based on market trends. Plan and coordinate promotions, interactive segments, and special campaigns that boost viewer engagement and conversion rates.
  • Influencer & Partnership Management: Identify, collaborate with, and maintain relationships with key opinion leaders (KOLs) and influencers. Leverage external partnerships to optimize resource sharing and enhance brand presence.
  • Data Monitoring & Analysis: Regularly track and analyze key performance indicators (KPIs), livestream metrics, sales conversion, and customer feedback. Use data-driven insights to fine-tune strategies and improve overall performance.
  • Market Research & Innovation: Keep abreast of emerging trends in livestream e-commerce and social media marketing. Continuously explore and implement innovative operational models to maintain competitive advantage on the TikTok platform.
Compensation and Benefits
  • EPF/SOCSO
  • Competitive salary (negotiable based on experience)
  • Medical Leave
  • Performance-based year-end bonuses
  • Incentive programs
  • Health insurance
  • Team-building events
  • Paid time off
  • Training opportunities
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