Marketing Manager
1 week ago
LUXASIA Kuala Lumpur City, Federal Territory of Kuala Lumpur, Malaysia
Marketing ManagerLUXASIA is the leading and largest beauty omnichannel brand-builder of Asia Pacific. Since 1986, it has successfully enabled market entry and brand growth for more than 100 luxury beauty brands. The Group's integrated brand-building capabilities include luxury retail, online commerce, consumer marketing & analytics, and supply chain management. LUXASIA is powered by a diverse and dynamic #OneTeam of 2700 talents across a growing footprint of 15 markets.
Why Join Us?
At LUXASIA, we believe there is beauty within every talent - that is you. We grow you by building your competencies and unleashing your potential. Your work will enrich the lives of millions of consumers across the region. With us, you get to be an entrepreneur, running the business like it is your very own. We give you the autonomy but not without guidance and genuine care. We are a diverse and inclusive team that is courageously innovative. Together as #OneTeam, we celebrate differences, embrace change, explore new ideas, take risks, fail fast, and drive results. While challenges at work are inevitable, the journey promises to be fulfilling.
Key Responsibilities:
- Manage departmental A&P budgets and costs according to annual allocation to ensure efficient usage of resources.
- Oversee development and execution of marketing plans and critically evaluate implementation effectiveness to achieve business objectives and marketing strategies.
- Work closely with brand team and brand partners to develop marketing ideas & activations according to brands' direction and growth.
- Lead development of marketing budgets and ensure alignment to brand needs and marketing plans. Evaluate marketing expenditures, ROI, budget-to-actual variances according to net adjusted based performance.
- Manage evaluation of market trends, competitor activities, and marketing plans according to changing markets and competitive conditions.
- Strategize, plan and implement marketing ideas with the team, while managing A&P expenses that includes all media platforms, oversee promotion activation, trade marketing, roadshows, workshops, digital ads, PR activities, KOL liaison and digital content.
- Oversee the preparation of marketing reports/updates/analysis for management & brand presentation and decision-making.
- Manage ongoing and create new relationships with external vendors (eg. event organizers, media, digital and PR agencies, retailers, malls, designers and 3rd parties for collaboration etc.) to negotiate and ensure smooth execution of marketing activities.
- Lead and guide marketing team for total category to ensure all the above are planned & executed.
Requirements:
- Minimum 5 years of experience with a Degree or professional qualification in Marketing/Economics/Business Administration or a related discipline.
- Sound knowledge and understanding of the business and industry.
- Experience in beauty / lifestyle / retail industry will be an added advantage.
- Great interpersonal skills who can multi-task.
- Possess experience in team leading.
- Proficiencies in office productivity tools (eg. Excel, Word and PowerPoint).
Do you have what it takes to succeed in a fast-paced and intense environment? Do you thrive on challenges? If so, you are the one we are looking for. JOIN US and let's grow together.
We regret to inform you that only shortlisted candidates will be contacted. Thank you.
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