Marketing Manager
1 week ago
Job summary:
To devise and execute marketing strategies that boost brand visibility and sales. This role involves managing campaigns, conducting market research, aligning efforts with business goals, overseeing the marketing budget, and leading the marketing team. The position is primarily office-based.
Responsibilities:
- Develop and implement marketing strategies to increase brand awareness and drive sales.
- Manage and oversee marketing campaigns, including digital marketing, social media, and traditional advertising.
- Conduct market research to identify trends and opportunities.
- Collaborate with other departments to ensure alignment of marketing strategies with business goals.
- Monitor and analyze the performance of marketing campaigns and adjust strategies as needed.
- Manage the marketing budget and ensure cost-effective use of resources.
- Lead and mentor the marketing team to achieve departmental goals.
Requirements:
- Diploma or Degree in Marketing, Business Administration, or related field.
- Proven experience in Marketing function.
- Strong understanding of digital marketing and social media platforms.
- Excellent communication and interpersonal skills.
- Ability to analyze data and make data-driven decisions.
- Creative thinking and problem-solving skills.
- Strong leadership and team management abilities.
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