Director of Admissions

1 week ago

Kuala Lumpur, Kuala Lumpur, Malaysia TIME's group Full time

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As Director of Admissions & Marketing (DAM), you'll be a member of the school Senior Leadership Team (SLT) with prime responsibility for driving student enrolment.

You'll do this by ensuring families receive an exceptional experience at each stage of their journey with our school - from awareness and consideration, through to enrolment and advocacy. We call this our Family Experience Journey, and everything we do in MAC (Marketing, Admissions and Communications) revolves around this.

To deliver an exceptional family experience each and every time, you'll need to forge great relationships with colleagues from across the school, so that everyone is working together to achieve our vision.

As an exceptional leader of people, you'll coach and develop the commercial, creative and customer-orientated skills of your team, and be a consummate ambassador for the school brand.

As a DAM, you'll also play a pivotal role in building the school community and reputation.

Other Key Relationships:

Internal

  • SLT
  • Academic Faculty
  • Regional Director of Admissions and Marketing and other Regional MAC colleagues
  • Central MAC Team in London
  • Other global MAC team members

External

  • Parents and students
  • External network including relocation agents, embassies, chambers, education agents, feeder schools, employers and key accounts
  • Marketing agencies
  • Press and media contacts
  • Marketing services suppliers
Key Result Areas

1. PLANNING
You'll understand the importance of having a great MAC (Marketing, Admissions and Communications) plan - it's integral to what we do - but you'll see the value in being flexible, to adapt and pivot to meet school needs.

2. DRIVING PERFORMANCE

You'll use data and insights to ensure that MAC tactics are helping to drive enrolment performance across the school.

3. EXECUTION

Reflecting a 'first class, every time' focus on delivery and leadership of often complex projects.

4. BUILDING REPUTATION

Providing an outstanding mix of judgement and delivery skills to strengthen our reputation.

5. OWNING YOUR OWN DEVELOPMENT

You'll own your career at Nord Anglia, starting with being a lifelong learner for your own professional development.

As an expert, here's what we expect:
  • You'll be degree educated and have at least seven years' demonstrable experience in brand-building, sales and/or marketing roles, ideally in service delivery roles.
  • Strong leadership skills and a proven ability to manage and coach a team to achieve business objectives will be part of your repertoire.
  • You've got superb project management skills and know how to mobilise efforts to launch successful initiatives.
  • You'll be a natural communicator, adept at building relationships and influencing outcomes at all levels, both inside and outside our organisation.
  • You'll be able to prove you love data, with experience of capturing and analysing it, and using it to come up with actionable insights.
  • You'll be digitally savvy, able to make a positive contribution to the school's digital footprint of owned, earned and paid media.

PERSONAL ATTRIBUTES

As our team-mate, here's what we expect:

  • You love being part of a team – it's what gets you up in the morning.
  • You're commercial – you'll love using your ideas to help us grow even faster.
  • You run it like you own it – always driving for results and building great relationships across the school and group.
  • You get the job done – every time and always to the deadline, and it's always excellent.
  • You're entrepreneurial – you're agile and always finding opportunities to do things differently and better.
  • You're resilient – you'll speak up and speak the truth as a trusted advisor.
  • You're humble – you'll know what you're great at, and where you're not quite so strong.
  • You're a listener – so you really understand what's being said.
  • You're calm under pressure – you'll keep cool when the going gets tough and know when to slow down your thinking.

CREATE YOUR FUTURE: We're Nord Anglia Education, the world's largest premium international schools organisation. Every day, our teachers help over 80,000 students achieve more than they ever imagined possible. When you join Nord Anglia's Marketing Admissions and Communications team, you'll become part of a global family of talented and creative experts working for a fast-growing premium international brand.

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